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Search: person:"Gietl, Jürgen"
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Gietl, Jürgen
4
Baumgarth, Carsten
1
Bode, Christina
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Kilian, Karsten
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Schick, Elisabeth
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Schmidt, Holger J.
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Harvard-Business-Manager : das Wissen der Besten
2
Arbeitspapiere des Expertenrats Technologiemarken
1
No.1 brands : die Erfolgsgeheimnisse starker Marken
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ECONIS (ZBW)
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Technologiemarken: Definition, Relevanz und Trends
Baumgarth, Carsten
;
Gietl, Jürgen
;
Kilian, Karsten
; …
-
2016
Persistent link: https://www.econbiz.de/10011941748
Saved in:
2
Vom ineffizienten Mehrmarkenchaos zum überlegenen Mehrmarkensystem
Gietl, Jürgen
- In:
No.1 brands : die Erfolgsgeheimnisse starker Marken
,
(pp. 167-188)
.
2013
Persistent link: https://www.econbiz.de/10010405300
Saved in:
3
Das Marken-System
Gietl, Jürgen
;
Schick, Elisabeth
;
Bode, Christina
- In:
Harvard-Business-Manager : das Wissen der Besten
33
(
2011
)
5
,
pp. 62-68
Persistent link: https://www.econbiz.de/10008989007
Saved in:
4
DAS MARKEN-SYSTEM
Gietl, Jürgen
- In:
Harvard-Business-Manager : das Wissen der Besten
33
(
2011
)
5
,
pp. 62-70
Persistent link: https://www.econbiz.de/10009000677
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