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Grässel, Robin
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Dialogmarketing Perspektiven 2014/2015 : Tagungsband 9. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
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Marketing in Forschung und Praxis : [Jubiläumsausgabe zum 40-jährigen Bestehen der Arbeitsgemeinschaft für Marketing]
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ECONIS (ZBW)
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Praktischer Einsatz von Social CRM-Systemen
Grässel, Robin
;
Weinberg, Jakob
- In:
Dialogmarketing Perspektiven 2014/2015 : Tagungsband 9. …
,
(pp. 103-128)
.
2015
Persistent link: https://www.econbiz.de/10011308015
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Social Media : Promotion oder Relationship Marketing?
Grässel, Robin
;
Weinberg, Jakob
- In:
Marketing in Forschung und Praxis : [Jubiläumsausgabe …
,
(pp. 119-134)
.
2013
Persistent link: https://www.econbiz.de/10009780107
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