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Harris, Richard Jackson
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Psychology & marketing
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1
A cognitive psychology of mass communication
Harris, Richard Jackson
-
2009
-
5. ed.
Persistent link: https://www.econbiz.de/10004939889
Saved in:
2
A cognitive psychology of mass communication
Harris, Richard Jackson
-
2004
-
4. ed.
Persistent link: https://www.econbiz.de/10004796200
Saved in:
3
Effects of Foreign Product Names and Country-of-Origin Attributions on Advertisement Evaluations
Harris, Richard Jackson
;
Garner-Earl, Bettina
;
Sprick, …
- In:
Psychology & marketing
11
(
1994
)
2
,
pp. 129-144
Persistent link: https://www.econbiz.de/10007010099
Saved in:
4
A primer of multivariate statistics
Harris, Richard Jackson
-
1985
-
2. ed.
Persistent link: https://www.econbiz.de/10004034448
Saved in:
5
Information processing research in advertising
Harris, Richard Jackson
(
contributor
)
-
1983
Persistent link: https://www.econbiz.de/10004561955
Saved in:
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