Zhu, Jie; Lin, Nan; Zhu, Hong; Liu, Xianchang - In: Journal of innovation & knowledge : JIK 8 (2023) 2, pp. 1-12
The sharing economy is a relatively recent phenomenon that aims to promote environmentally friendly practices. The sharing economy is characterized by the convergence of information, marketing and technology to create a new paradigm in which customers value access above ownership, allowing them...