Horvat, Jasna; Ljevak, Petra; Mijoc, Josipa - In: Economy of eastern Croatia yesterday, today, tommorow 2 (2013), pp. 390-397
Socially responsible book publishing in neoliberal capitalist economy is characterized by production for the market and for the sake of profit. A group of consumers of publishing goods, who at the same time, consume and produce, are referred to as readers. In the process of reading, reading...