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Search: person:"Huang, Ava"
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Consumer behaviour
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brand usage
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ethnocentrism
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Huang, Ava
4
Greenacre, Luke
2
Anesbury, Zachary
1
Bruwer, Johan
1
Cohen, Justin
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Corsi, Armando
1
Dawes, John
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Driesener, Carl
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Lee, Richard
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Lockshin, Larry
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
International journal of market research
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International journal of market research : JMRS ; the journal of the Market Research Society
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Journal of retailing and consumer services
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ECONIS (ZBW)
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Chinese wine consumers' product evaluation : effects of product involvement, ethnocentrism, product experience and antecedents
Bruwer, Johan
;
Cohen, Justin
;
Driesener, Carl
;
Corsi, …
- In:
Australasian marketing journal : AMJ ; official journal …
32
(
2024
)
2
,
pp. 139-150
Persistent link: https://www.econbiz.de/10014631683
Saved in:
2
Understanding consumer perceptions of luxury brands
Romaniuk, Jenni
;
Huang, Ava
- In:
International journal of market research
62
(
2020
)
5
,
pp. 546-560
Persistent link: https://www.econbiz.de/10012308958
Saved in:
3
Patterns of fruit and vegetable buying behaviour in the United States and India
Anesbury, Zachary
;
Greenacre, Luke
;
Wilson, Amy L.
; …
- In:
International journal of market research : JMRS ; the …
60
(
2018
)
1
,
pp. 14-31
Persistent link: https://www.econbiz.de/10011878080
Saved in:
4
Consumer response to price changes in higher-priced brands
Huang, Ava
;
Dawes, John
;
Lockshin, Larry
;
Greenacre, Luke
- In:
Journal of retailing and consumer services
39
(
2017
),
pp. 1-10
Persistent link: https://www.econbiz.de/10011747691
Saved in:
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