Heidari, Ali; Yazdani, Hamid Reza; Saghafi, Fatemeh; … - In: Journal of Islamic Marketing 12 (2020) 2, pp. 427-450
Purpose: Within a religious tourism destination, the study of business networks can be used to improve understanding of the interactions taking place within or among businesses, by exploring the informal and formal connections linking them together. Hence, the purpose of this study is to map...