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person:"kalyanam, kirthi"
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Die perfekte Botschaft im richtigen Moment : Werbung läuft oft ins Leere oder geht in der Informationsflut unter ; Dialogmarketingsysteme sagen Konsumenten zur passenden Zeit, was...
Kalayanam, Kirthi
;
Zweben, Monte
- In:
Marketing - wie Sie Kunden gewinnen und halten
,
(pp. 59-67)
.
2007
Persistent link: https://www.econbiz.de/10003545076
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