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Search: person:"Kaushal, Vikrant"
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Brand image
6
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6
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6
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6
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6
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6
India
4
Indien
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research-article
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English
15
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Kaushal, Vikrant
15
Jaiswal, Deepak
6
Kant, Rishi
4
Kumar, Vikas
4
Ali, Nurmahmud
3
Singh, Pankaj Kumar
2
Biswas, Abhijeet
1
Deshmukh, Arun Kumar
1
Gavinolla, Mahender Reddy
1
Kaushik, Arun Kumar
1
Kautish, Pradeep
1
Kumar, Hemant
1
Livina, Agita
1
Mohan, Ashutosh
1
Reddy, G Mahender
1
Sharma, Suman
1
Shashi
1
Singh, Amrinder
1
Soni, Tarun Kumar
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Srivastava, Sidharth
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Swain, Sampada Kumar
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Thaichon, Park
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Marketing intelligence & planning
3
International journal of hospitality management
2
Journal of retailing and consumer services
2
Benchmarking: An International Journal
1
Corporate reputation review : an international journal
1
International Journal of Emerging Markets
1
International journal of emerging markets
1
Journal of vacation marketing
1
Technological forecasting & social change : an international journal
1
Tourism and hospitality research : THR
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Worldwide Hospitality and Tourism Themes
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ECONIS (ZBW)
12
Other ZBW resources
3
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1
Role of customer perceived brand ethicality in inducing engagement in online brand communities
Kumar, Vikas
;
Kaushal, Vikrant
;
Shashi
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014253572
Saved in:
2
Determinants of university reputation : conceptual model and empirical investigation in an emerging higher education market
Kaushal, Vikrant
;
Jaiswal, Deepak
;
Kant, Rishi
;
Ali, …
- In:
International journal of emerging markets
18
(
2023
)
8
,
pp. 1846-1867
Persistent link: https://www.econbiz.de/10014333940
Saved in:
3
Building relationship orientation among travelers through destination brand authenticity
Kumar, Vikas
;
Kaushal, Vikrant
;
Kaushik, Arun Kumar
- In:
Journal of vacation marketing
29
(
2023
)
3
,
pp. 331-347
Persistent link: https://www.econbiz.de/10014293847
Saved in:
4
Capital investments and firm characteristics : the moderating role of economic policy uncertainty in the hospitality sector
Soni, Tarun Kumar
;
Singh, Amrinder
;
Kaushal, Vikrant
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014439948
Saved in:
5
Brand ethicality as a driver of psychological, affective and behavioral response to a brand
Kumar, Vikas
;
Kaushal, Vikrant
- In:
Marketing intelligence & planning
41
(
2023
)
8
,
pp. 1178-1196
Persistent link: https://www.econbiz.de/10014428930
Saved in:
6
Mobile wallets adoption : pre- and post-adoption dynamics of mobile wallets usage
Jaiswal, Deepak
;
Kaushal, Vikrant
;
Mohan, Ashutosh
; …
- In:
Marketing intelligence & planning
40
(
2022
)
5
,
pp. 573-588
Persistent link: https://www.econbiz.de/10013393500
Saved in:
7
What drives electric vehicles in an emerging market?
Jaiswal, Deepak
;
Kaushal, Vikrant
;
Deshmukh, Arun Kumar
; …
- In:
Marketing intelligence & planning
40
(
2022
)
6
,
pp. 738-754
Persistent link: https://www.econbiz.de/10013393527
Saved in:
8
Perceived brand authenticity and social exclusion as drivers of psychological brand ownership
Kumar, Vikas
;
Kaushal, Vikrant
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012581919
Saved in:
9
Consumer adoption intention for electric vehicles : insights and evidence from Indian sustainable transportation
Jaiswal, Deepak
;
Kaushal, Vikrant
;
Kant, Rishi
;
Singh, …
- In:
Technological forecasting & social change : an …
173
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013202580
Saved in:
10
Hospitality and tourism industry amid COVID-19 pandemic : perspectives on challenges and learnings from India
Kaushal, Vikrant
;
Srivastava, Sidharth
- In:
International journal of hospitality management
92
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012425125
Saved in:
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