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Search: person:"Kelleci, Alpaslan"
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Kelleci, Alpaslan
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Journal of macromarketing
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Handbook of research on digital transformation management and tools
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Impact of open innovation on the world economy
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ECONIS (ZBW)
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Power-based typology of marketing systems : foundation for alternative marketing theory in the post-capitalist marketing era
Kelleci, Alpaslan
- In:
Journal of macromarketing
44
(
2024
)
2
,
pp. 453-464
Persistent link: https://www.econbiz.de/10014584749
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2
Four-stage model of value creation for sustainability-oriented marketing : en route to participatory marketing
Kelleci, Alpaslan
- In:
Journal of macromarketing
42
(
2022
)
1
,
pp. 5-11
Persistent link: https://www.econbiz.de/10012802023
Saved in:
3
Marketing and open innovation : toward sustainable innovation (SustaINovation)
Kelleci, Alpaslan
- In:
Impact of open innovation on the world economy
,
(pp. 145-166)
.
2022
Persistent link: https://www.econbiz.de/10013198761
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4
The impact of disruptive digital technologies on organizational structures and marketing systems : democratization of marketing in the solidarity economy
Kelleci, Alpaslan
- In:
Handbook of research on digital transformation …
,
(pp. 469-472)
.
2022
Persistent link: https://www.econbiz.de/10014438147
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