TSEKOUROPOULOS, Georgios; ANDREOPOULOU, Zacharoula; … - In: Scientific Bulletin - Economic Sciences 11 (2012) 1, pp. 66-78
Lately, Internet constitutes a major tool for transactions in every aspect and supports innovative marketing policies. Broadband Internet has become “the key to success” for businesses, as it offers various advantages and benefits through Internet marketing (e-marketing) policies. In Greece,...