Liang, Austin Rong-Da; Hsiao, Teng-Yuan; Chen, Dun-Ji; … - In: Tourism Review 76 (2020) 5, pp. 1181-1196
Purpose: Previous studies have discussed individual effects that certain agritourism activities have on visitor response while ignoring interaction effects. Therefore, the purpose of this study is to discuss both the individual and interaction effects of agritourism activities on tourist...