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The journal of brand management : an international journal
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YouTube usage by Spanish tourist destinations as a tool to communicate their identities and brands
Huertas, Assumpció
;
Míguez-González, María Isabel
; …
- In:
The journal of brand management : an international journal
24
(
2017
)
3
,
pp. 211-229
Persistent link: https://www.econbiz.de/10011708538
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