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Search: person:"Münkhoff, Eva"
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Eggert, Andreas
7
Böhm, Eva
5
Ulaga, Wolfgang
4
Hogreve, Jens
3
Muenkhoff, Eva
3
Garnefeld, Ina
2
Münkhoff, Eva
2
Cramer, Christina
1
Haas, Alexander
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Husemann-Kopetzky, Markus
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Klimke, Lena
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Industrial marketing management : the international journal for industrial and high-tech firms
4
Applied Marketing Science / Angewandte Marketingforschung
2
Journal of the Academy of Marketing Science
2
Journal of service management
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Journal of service research : JSR
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ECONIS (ZBW)
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1
Exploring the link between payment schemes and customer fraud : a mental accounting perspective
Garnefeld, Ina
;
Eggert, Andreas
;
Husemann-Kopetzky, Markus
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
4
,
pp. 595-616
Persistent link: https://www.econbiz.de/10012107250
Saved in:
2
I thought it was over, but now it is back : customer reactions to ex post time extensions of sales promotions
Garnefeld, Ina
;
Böhm, Eva
;
Klimke, Lena
;
Oestreicher, …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
6
,
pp. 1133-1147
Persistent link: https://www.econbiz.de/10011951650
Saved in:
3
Service transition : a viable option for manufacturing companies with deteriorating financial performance?
Böhm, Eva
;
Eggert, Andreas
;
Thiesbrummel, Christoph
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 101-111
Persistent link: https://www.econbiz.de/10011672054
Saved in:
4
Selling value in business markets : individual and organizational factors for turning the idea into action
Terho, Harri
;
Eggert, Andreas
;
Ulaga, Wolfgang
;
Haas, …
- In:
Industrial marketing management : the international …
66
(
2017
),
pp. 42-55
Persistent link: https://www.econbiz.de/10011775966
Saved in:
5
Business service outsourcing in manufacturing firms : an event study
Eggert, Andreas
;
Böhm, Eva
;
Cramer, Christina
- In:
Journal of service management
28
(
2017
)
3
,
pp. 476-498
Persistent link: https://www.econbiz.de/10011758712
Saved in:
6
Revenue and profit implications of industrial service strategies
Eggert, Andreas
;
Hogreve, Jens
;
Ulaga, Wolfgang
; …
- In:
Journal of service research : JSR
17
(
2014
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10010356891
Saved in:
7
Umsatz- und Profitabilitätsauswirkungen industrieller Dienstleistungen : Eine latente Wachstumskurvenanalyse
Münkhoff, Eva
-
2013
Klassifikationen des Angebots industrieller Dienstleistungen -- Erfolgsauswirkungen des Angebots industrieller Dienstleistungen -- Kompetenzbasierter Ansatz als theoretische Grundlage -- Methodische Grundlagen der latenten Wachstumskurvenanalyse.
Persistent link: https://www.econbiz.de/10014016927
Saved in:
8
Umsatz- und Profitabilitätsauswirkungen industrieller Dienstleistungen : eine latente Wachstumskurvenanalyse
Münkhoff, Eva
-
2013
Persistent link: https://www.econbiz.de/10010191723
Saved in:
9
Industrial services, product innovations, and firm profitability : a multiple-group latent growth curve analysis
Eggert, Andreas
;
Hogreve, Jens
;
Ulaga, Wolfgang
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
5
,
pp. 661-670
Persistent link: https://www.econbiz.de/10009273128
Saved in:
10
Industrial services, product innovations, and firm profitability: A multiple-group latent growth curve analysis
Eggert, Andreas
;
Hogreve, Jens
;
Ulaga, Wolfgang
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
5
,
pp. 661-671
Persistent link: https://www.econbiz.de/10009178262
Saved in:
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