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Search: person:"Millemann, Jan Andre"
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Bibliometrics
4
Bibliometrie
4
Consumer behaviour
4
Konsumentenverhalten
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Innovation
3
Innovation diffusion
3
Innovationsdiffusion
3
B-to-B-Marketing
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B2B
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Business-to-business marketing
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Innovation management
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Supplier relationship management
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Active innovation resistance
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Adoption behaviour
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B2C
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Beziehungsmarketing
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Brand extension
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Brand image
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Brand management
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Customer satisfaction
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Decision
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Digitalisierung
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Digitization
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E-commerce
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Electronic Commerce
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Influencer marketing
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Kundenzufriedenheit
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Leapfrogging
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Literature review
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Millemann, Jan Andre
9
Heidenreich, Sven
3
Jordanow, Slawka
2
Maritz, Alex
2
De Waal, Gerrit A.
1
Eager, Bronwyn
1
Gevers, Noortje
1
Killmer, Jan Frederik
1
Knoerzer, Katharina
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Neuhaus, Tina
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Nijssen, E. J.
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Paulus, Moritz
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Schnellbaecher, Benedikt
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International journal of innovation management : IJIM
2
International journal of technology marketing : IJTMkt
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Service science
1
Small enterprise research
1
Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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1
Factors affecting customer satisfaction in the customer journey in B2B and B2C e-commerce environment
Gevers, Noortje
;
Millemann, Jan Andre
;
Schnellbaecher, …
- In:
International journal of technology marketing : IJTMkt
18
(
2024
)
3
,
pp. 241-268
Persistent link: https://www.econbiz.de/10015062503
Saved in:
2
The silver economy on wheels : a narrative review of the mature-aged, hypermobile gig worker phenomena
Eager, Bronwyn
;
Maritz, Alex
;
Millemann, Jan Andre
- In:
Small enterprise research
29
(
2022
)
1
,
pp. 68-85
Persistent link: https://www.econbiz.de/10013271059
Saved in:
3
Bridging the gap between B2B and B2C : thought leadership in industrial marketing : a systematic literature review and propositions
Neuhaus, Tina
;
Millemann, Jan Andre
;
Nijssen, E. J.
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 99-111
Persistent link: https://www.econbiz.de/10014226404
Saved in:
4
If at first you don't adopt - investigating determinants of new product leapfrogging behavior
Heidenreich, Sven
;
Killmer, Jan Frederik
;
Millemann, …
- In:
Technological forecasting & social change : an …
176
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013337324
Saved in:
5
Connecting the dots : a bibliometric analysis on the consumer innovation - decision process
Millemann, Jan Andre
;
De Waal, Gerrit A.
;
Maritz, Alex
- In:
International journal of innovation management : IJIM
26
(
2022
)
4
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013463682
Saved in:
6
Better late than never! investigating determinants of and differences between temporary and continuous innovation rejections
Heidenreich, Sven
;
Millemann, Jan Andre
;
Jordanow, Slawka
- In:
International journal of innovation management : IJIM
26
(
2022
)
4
,
pp. 1-43
Persistent link: https://www.econbiz.de/10013463690
Saved in:
7
Adoption factors of digital services : a systematic literature review
Paulus, Moritz
;
Jordanow, Slawka
;
Millemann, Jan Andre
- In:
Service science
14
(
2022
)
4
,
pp. 318-350
Persistent link: https://www.econbiz.de/10014293776
Saved in:
8
Indifference, resistance and rejection in consumer adoption processes : an empirical analysis of determinants, consequences and neural correlates
Millemann, Jan Andre
-
2018
Persistent link: https://www.econbiz.de/10012103685
Saved in:
9
Investigating determinants of brand extension success in a fit and a non-fit scenario
Knoerzer, Katharina
;
Millemann, Jan Andre
- In:
International journal of technology marketing : IJTMkt
15
(
2021
)
4
,
pp. 379-398
Persistent link: https://www.econbiz.de/10012693543
Saved in:
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