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Search: person:"Mu, Jifeng"
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9
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China
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4
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research-article
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Mu, Jifeng
29
Peng, Gang
14
Di Benedetto, C. Anthony
5
Love, Edwin
4
Qi, Jiayin
4
MacLachlan, Douglas L.
3
Thomas, Ellen
3
Di Benedetto, Anthony
2
Tan, Yi
2
Tan, Yong
2
Bao, Yongchuan
1
Borah, Abhishek
1
Kasuganti, Rammohan R.
1
Maclachlan, Douglas L.
1
Qu, Qixing
1
Sekhon, Tejvir
1
Tang, Fangcheng
1
Zhang, Gengmiao
1
Zhang, Jonathan
1
Zhang, Jonathan Z.
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IEEE transactions on engineering management : EM
5
Industrial marketing management : the international journal for industrial and high-tech firms
3
Technovation : the international journal of technological innovation, entrepreneurship and technology management
3
Decision sciences : DS
2
Journal of knowledge management
2
Journal of the Academy of Marketing Science
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
Information systems research : ISR
1
International Journal of Emerging Markets
1
International journal of emerging markets
1
International journal of production research
1
Journal of Knowledge Management
1
Journal of Research in Marketing and Entrepreneurship
1
Journal of electronic commerce research : JECR
1
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ECONIS (ZBW)
22
OLC EcoSci
4
Other ZBW resources
3
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29
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1
Creative appeals in firm-generated content and product performance
Mu, Jifeng
;
Zhang, Jonathan
;
Borah, Abhishek
;
Qi, Jiayin
- In:
Information systems research : ISR
33
(
2022
)
1
,
pp. 18-42
Persistent link: https://www.econbiz.de/10013188220
Saved in:
2
Seller marketing capability, brand reputation, and consumer journeys on e-commerce platforms
Mu, Jifeng
;
Zhang, Jonathan Z.
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
5
,
pp. 994-1020
Persistent link: https://www.econbiz.de/10012614778
Saved in:
3
Outside-in marketing capability and firm performance
Mu, Jifeng
;
Bao, Yongchuan
;
Sekhon, Tejvir
;
Qi, Jiayin
; …
- In:
Industrial marketing management : the international …
75
(
2018
),
pp. 37-54
Persistent link: https://www.econbiz.de/10011963369
Saved in:
4
Online group influence and digital product consumption
Mu, Jifeng
;
Thomas, Ellen
;
Qi, Jiayin
;
Tan, Yong
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
5
,
pp. 921-947
Persistent link: https://www.econbiz.de/10011924793
Saved in:
5
Do modular products lead to modular organisations? : evidence from open source software development
Peng, Gang
;
Mu, Jifeng
- In:
International journal of production research
56
(
2018
)
20
,
pp. 6719-6733
Persistent link: https://www.econbiz.de/10011978896
Saved in:
6
Dynamic capability and firm performance : the role of marketing capability and operations capability
Mu, Jifeng
- In:
IEEE transactions on engineering management : EM
64
(
2017
)
4
,
pp. 554-565
Persistent link: https://www.econbiz.de/10011773271
Saved in:
7
Strategic orientation and new product development performance : the role of networking capability and networking ability
Mu, Jifeng
;
Thomas, Ellen
;
Peng, Gang
;
Di Benedetto, C. …
- In:
Industrial marketing management : the international …
64
(
2017
),
pp. 187-201
Persistent link: https://www.econbiz.de/10011738534
Saved in:
8
Marketing capability, organizational adaptation and new product development performance
Mu, Jifeng
- In:
Industrial marketing management : the international …
49
(
2015
),
pp. 151-166
Persistent link: https://www.econbiz.de/10011374565
Saved in:
9
Who knows what in NPD teams : communication context, mode, and task contingencies
Tang, Fangcheng
;
Mu, Jifeng
;
Thomas, Ellen
- In:
The journal of product innovation management : an …
32
(
2015
)
3
,
pp. 404-423
Persistent link: https://www.econbiz.de/10011441348
Saved in:
10
Modeling MGC strategies under extreme negative UGC
Qi, Jiayin
;
Qu, Qixing
;
Tan, Yong
;
Mu, Jifeng
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 150-161
Persistent link: https://www.econbiz.de/10010424806
Saved in:
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