Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Nan, Xiaoli"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Advertising
3
Consumer behaviour
3
Konsumentenverhalten
3
Werbung
3
Advertising effects
2
Credibility
2
Gesundheit
2
Glaubwürdigkeit
2
Health
2
Psychology of advertising
2
Werbepsychologie
2
Werbewirkung
2
Advertising planning
1
Affect
1
Deutschland
1
Duopol
1
Duopoly
1
Eating habit
1
Energieeinsparung
1
Energiekonsum
1
Energy conservation
1
Energy consumption
1
Energy efficiency
1
Ernährung
1
Ernährungspolitik
1
Ernährungsverhalten
1
Food
1
Food consumption
1
Food labels
1
Germany
1
Human capital
1
Humankapital
1
Humor
1
Lebensmittel
1
Lebensmittelkonsum
1
Marketing theory
1
Marketingtheorie
1
Nutrition
1
Nutrition policy
1
Personality psychology
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
18
Type of publication (narrower categories)
All
Article in journal
8
Aufsatz in Zeitschrift
8
Aufsatz im Buch
1
Book section
1
Language
All
English
9
Undetermined
9
Author
All
Nan, Xiaoli
18
Sar, Sela
2
Duff, Brittany R. L.
1
Faber, Ronald J.
1
Heo, Kwangjun
1
Huang, Yongming
1
Iles, Irina
1
Iles, Irina Alexandra
1
Myers, Jun Rong
1
Rajagopalan, S.
1
Rong Myers, Jun
1
Verrill, Linda
1
Zhang, Feng
1
more ...
less ...
Published in...
All
Journal of current issues and research in advertising : JCIRA
6
Journal of advertising : official publication of the American Academy of Advertising
3
Psychology & marketing
3
Advertising theory
1
Economic research
1
Health marketing quarterly
1
International journal of advertising : the quarterly review of marketing communications
1
Journal of food products marketing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
more ...
less ...
Source
All
ECONIS (ZBW)
9
OLC EcoSci
9
Showing
1
-
10
of
18
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Advanced research methods and their applications on the nexus of energy efficiency and environment : evidence from five RCEP economies
Zhang, Feng
;
Huang, Yongming
;
Nan, Xiaoli
- In:
Economic research
35
(
2022
)
1,5
,
pp. 5676-5698
Persistent link: https://www.econbiz.de/10014416281
Saved in:
2
It's no laughing matter : an exploratory study of the use of ironic versus sarcastic humor in health-related advertising messages
Iles, Irina Alexandra
;
Nan, Xiaoli
- In:
Health marketing quarterly
34
(
2017
)
3
,
pp. 187-201
Persistent link: https://www.econbiz.de/10011744221
Saved in:
3
"As much calcium as a glass of milk!" : understanding American consumers’ preferences for fortified foods
Nan, Xiaoli
;
Verrill, Linda
;
Iles, Irina
- In:
Journal of food products marketing
23
(
2017
)
1
,
pp. 24-41
Persistent link: https://www.econbiz.de/10011708044
Saved in:
4
Perceived source credibility and advertising persuasiveness : an investigation of moderators and psychological processes
Nan, Xiaoli
- In:
Journal of current issues and research in advertising : …
34
(
2013
)
2
,
pp. 195-211
Persistent link: https://www.econbiz.de/10009770245
Saved in:
5
Coloring outside the lines : suggestions for making advertising theory more meaningful
Faber, Ronald J.
;
Duff, Brittany R. L.
;
Nan, Xiaoli
- In:
Advertising theory
,
(pp. 18-32)
.
2012
Persistent link: https://www.econbiz.de/10009526924
Saved in:
6
The effects of mood and advertising context on ad memory and evaluations : the case of a competitive and a non-competitive ad context
Sar, Sela
;
Nan, Xiaoli
;
Myers, Jun Rong
- In:
Journal of current issues and research in advertising : …
32
(
2010
)
2
,
pp. 1-9
Persistent link: https://www.econbiz.de/10008822606
Saved in:
7
The influence of source credibility on attitude certainty : exploring the moderating effects of timing of source identification and individual need for cognition
Nan, Xiaoli
- In:
Psychology & marketing
26
(
2009
)
4
,
pp. 321-332
Persistent link: https://www.econbiz.de/10003835531
Saved in:
8
Standard vs custom products : variety, lead time, and price competition
Nan, Xiaoli
;
Rajagopalan, S.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
5
,
pp. 887-900
Persistent link: https://www.econbiz.de/10003900003
Saved in:
9
The pursuit of self-regulatory goals : how counterfactual thinking influences advertising persuasiveness
Nan, Xiaoli
- In:
Journal of advertising : official publication of the …
37
(
2008
)
1
,
pp. 17-27
Persistent link: https://www.econbiz.de/10003708157
Saved in:
10
Perceived Source Credibility and Advertising Persuasiveness: An Investigation of Moderators and Psychological Processes
Nan, Xiaoli
- In:
Journal of current issues and research in advertising : …
34
(
2013
)
2
,
pp. 195-211
Persistent link: https://www.econbiz.de/10010115983
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
