Search Results - person:"Narvaiza, Lorea"

Characterizing digital service innovation : phases, actors, functions and interactions in the context of a digital service platform

Narvaiza, Lorea; Campos, Jose Antonio; Martín Peña, … - In: Journal of service management 35 (2024) 2, pp. 253-279

Persistent link: https://www.econbiz.de/10015077982

Moving from a goods- to a service-oriented organization : a perspective on the role of corporate culture and human resource management

Zabala, Kristina; Campos, Jose Antonio; Narvaiza, Lorea - In: The journal of business & industrial marketing 37 (2022) 6, pp. 1197-1207

Persistent link: https://www.econbiz.de/10013400009

Revisiting integrated marketing communication (IMC) : a scale to assess IMC in higher education (HE)

Gordon-Isasi, Janire; Narvaiza, Lorea; Gibaja Martíns, … - In: Journal of marketing for higher education 31 (2021) 1, pp. 58-90

Persistent link: https://www.econbiz.de/10012549778

Exploring the interplay between context and enterprise purpose in participative social entrepreneurship : the perceptions of worker cooperative entrepreneurs

Stervinou, Sandrine; Bayle-Cordier, Julie; Narvaiza, Lorea - In: Entrepreneurship and regional development : an … 33 (2021) 9/10, pp. 758-788

Persistent link: https://www.econbiz.de/10012697850

Moving from a goods- to a service-oriented organization : a perspective on the role of corporate culture and human resource management

Zabala, Kristina; Campos, José Antonio; Narvaiza, Lorea - In: Journal of Business & Industrial Marketing 37 (2021) 6, pp. 1197-1207

Purpose: This study aims to investigate the internal elements that help in the introduction of a service logic into a goods-oriented organization by focusing on corporate culture and human resource management (HRM) practices. Design/methodology/approach: The study uses a qualitative single case...

Persistent link: https://www.econbiz.de/10012639853

Special issue on: advancements in industrial marketing : exploring product-service innovation strategies for sustainability

Narvaiza, Lorea (ed.); Opazo-Basáez, Marco (ed.); … - 2020

Persistent link: https://www.econbiz.de/10012506250

Assessing the effects of human capital composition, innovation portfolio and size on manufacturing firm performance

Seclen-Luna, Jean Pierre; Opazo-Basáez, Marco; … - In: Competitiveness Review: An International Business Journal 31 (2020) 3, pp. 625-644

Purpose: This paper aims to focus on the effects of human capital composition, innovation portfolio and size on manufacturing firms’ performance. Moreover, it seeks to empirically identify the levels of education that are significant in labour productivity. Design/methodology/approach: The...

Persistent link: https://www.econbiz.de/10012411312

Worker cooperatives, a status to survive in a changing world or a status to change the world? : Spain and France, two worldviews on worker cooperatives

Stervinou, Sandrine; Bayle-Cordier, Julie; Narvaiza, Lorea - 2015

Since the recent crisis, the resilience of worker cooperatives has not gone unnoticed in Europe (Cecop, 2012). In France this renewed interest in worker cooperatives has led to a new law in 2013 promoting this model of enterprise based on democratic governance. The legal status of worker...

Persistent link: https://www.econbiz.de/10011420039

Cooperative dynamics during the financial crisis : evidence from Basque and Breton case studies

Narvaiza, Lorea; Aragon-Amonarriz, Cristina; Iturrioz, … - In: Nonprofit and voluntary sector quarterly 46 (2017) 3, pp. 505-524

Persistent link: https://www.econbiz.de/10011701525

Why and how does social responsibility differ among SMEs? : a social capital systemic approach

Aragón, Cristina; Narvaiza, Lorea; Altuna, Maite - In: Journal of business ethics : JOBE 138 (2016) 2, pp. 365-384

Persistent link: https://www.econbiz.de/10011579107