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Journal of Asian finance, economics and business : JAFEB
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The moderating role of CSR associations on the link between brand awareness and purchase intention
Hoang Xuan Lam
;
Chi Thi Kim Nguyen
;
Ly Hoang Mai
;
Luong …
- In:
Journal of Asian finance, economics and business : JAFEB
7
(
2020
)
6
,
pp. 233-240
Persistent link: https://www.econbiz.de/10012667950
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