Search Results - person:"Onkvisit, Sak" - EconBiz

International marketing : strategy and theory

Onkvisit, Sak; Shaw, John J. - 2009 - 5. ed.

Persistent link: https://www.econbiz.de/10003585598

International marketing : strategy and theory

Onkvisit, Sak; Shaw, John J. - 2009 - 5. ed.

Persistent link: https://www.econbiz.de/10004922113

International marketing : strategy and theory

Onkvisit, Sak. - 2008 - Fifth edition.

part Part 1 Overview of world business -- chapter 1 Nature of international marketing: Challenges and opportunities -- chapter 2 Trade theories and economic cooperation -- chapter 3 Trade distortions and marketing barriers -- part Part 2 World market environment -- chapter 4 Political...

Persistent link: https://www.econbiz.de/10015069166

International marketing : analysis and strategy

Onkvisit, Sak; Shaw, John J. - 2004 - 4. ed.

Persistent link: https://www.econbiz.de/10001808893

International marketing : analysis and strategy

Onkvisit, Sak; Shaw, John J. - 2004 - 4. ed.

Persistent link: https://www.econbiz.de/10004787437

Marketing/Advertising concepts and principles in the international context : universal or unique?

Onkvisit, Sak; Shaw, John J. - In: New directions in international advertising research, (pp. 85-99). 2002

Persistent link: https://www.econbiz.de/10001785302

Standardized International Advertising: Some Research Issues and Implications - Anecdotal evidence is abundant but too superficial to confirm the effectiveness (or ineffectiveness)...

Onkvisit, Sak; Shaw, John J. - In: Journal of advertising research 39 (1999) 6, pp. 19-24

Persistent link: https://www.econbiz.de/10006517337

Consumer behavior : strategy and analysis

Onkvisik, Sak - 1994

Persistent link: https://www.econbiz.de/10013467319

International corporate bribery : some legal, cultural, economic, ethical-philosophical, and marketing considerations

Onkvisit, Sak - In: Journal of global marketing 4 (1991) 2, pp. 5-20

Persistent link: https://www.econbiz.de/10001106042

Myopic management: The hollow strength of American competitiveness

Onkvisit, Sak; Shaw, John J. - In: Business Horizons 34 (1991) 1, pp. 13-19

Persistent link: https://www.econbiz.de/10005354645

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