Search Results - person:"Pujari, Devashish"

Does buying green pay off? : stock market reactions to green acquisitions

Wei, Yuyan; Pujari, Devashish - In: Industrial marketing management : the international … 114 (2023), pp. 137-151

Persistent link: https://www.econbiz.de/10014433429

The influence of narrative description on the success of crowdfunding campaigns : the moderating role of quality signals

Tajvarpour, Mohammad Hossein; Pujari, Devashish - In: Journal of business research : JBR 149 (2022), pp. 123-138

Persistent link: https://www.econbiz.de/10013325575

Green product innovation in manufacturing firms : a sustainability-oriented dynamic capability perspective

Dangelico, Rosa Maria; Pujari, Devashish; Pontrandolfo, … - In: Business strategy and the environment 26 (2017) 4, pp. 490-506

Persistent link: https://www.econbiz.de/10011699005

Developing sustainable new products in the textile and upholstered furniture industries : role of external integrative capabilities

Dangelico, Rosa Maria; Pontrandolfo, Pierpaolo; Pujari, … - In: The journal of product innovation management : an … 30 (2013) 4, pp. 642-658

Persistent link: https://www.econbiz.de/10009769244

Performance effects of involving lead users and close customers in new service development

Carbonell, Pilar; Rodriguez-Escudero, Ana I.; Pujari, … - In: The journal of services marketing 26 (2012) 7, pp. 497-509

Persistent link: https://www.econbiz.de/10009672307

Performance effects of involving lead users and close customers in new service development

Carbonell, Pilar; Rodriguez‐Escudero, Ana I.; Pujari, … - In: Journal of Services Marketing 26 (2012) 7, pp. 497-509

Purpose – Customer involvement has been recognized as a key factor for successful service development. One important aspect affecting the outcome of new service development (NSD) projects in whose development customers are involved is the choice of the appropriate participating customer. This...

Persistent link: https://www.econbiz.de/10014905407