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Rakotomalala Ramandimbiarison, Lova Mirella
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Innovations in services marketing and management : strategies for emerging economies
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Mélanges pour le 30e anniversaire de l'Institut National des Sciences Comptables et de l'Administration d'Entreprises (INSCAE)
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The customer relationship management as an element of the acceleration of society evolution : the case of the emergence of hypermodernity in Madagascar
Rakotomalala Ramandimbiarison, Lova Mirella
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Innovations in services marketing and management : …
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(pp. 221-236)
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2014
Persistent link: https://www.econbiz.de/10010201157
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Les comportements des clients citadins malgaches face à un service d'assistance clients : cas de la Societé Orange
Rakotomalala Ramandimbiarison, Lova Mirella
- In:
Mélanges pour le 30e anniversaire de l'Institut …
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(pp. 91-117)
.
2014
Persistent link: https://www.econbiz.de/10010370163
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