Reihlen, Markus; Schlapfner, Jan‐Florian; Seeger, Monika - In: Journal of Management Studies 59 (2021) 2, pp. 417-459
Legitimacy is crucial for the survival and growth of strategic ventures inside larger corporations. Yet, despite much progress, research on the strategic venturing‐legitimacy nexus, that is, how internal strategic initiatives gain legitimacy and become part of the corporate strategy, remains...