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B to B firms' motivation to become members of digital platforms : the case of crowd UK
Ruhland, Sina
;
Kooli, Kaouther
;
Wright, Len Tiu
- In:
Journal of business-to-business marketing
28
(
2021
)
2
,
pp. 125-147
Persistent link: https://www.econbiz.de/10012623618
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