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Search: person:"Russo Spena, Tiziana"
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Innovation
14
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11
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7
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65
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Russo Spena, Tiziana
56
Mele, Cristina
38
Bifulco, Francesco
16
Tregua, Marco
13
Russo-Spena, Tiziana
11
Colurcio, Maria
8
D'Auria, Anna
5
Di Paola, Nadia
4
Marzullo, Marialuisa
4
Ruggiero, Andrea
4
Amitrano, Cristina Caterina
3
De Chiara, Alessandra
3
Di Bernardo, Irene
3
Kaartemo, Valtteri
3
Melia, Monia
3
Nuutinen, Maaria
3
Caridà, Angela
2
Casbarra, Claudia
2
Cialabrini, Stefania
2
Corsaro, Daniela
2
Kallio, Katri
2
Kleinaltenkamp, Michael
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La Salandra, Alessandra
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Mahr, Dominik
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Marzullo, MariaLuisa
2
Massi, Roberta
2
Odekerken-Schröder, Gaby
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Pels, Jaqueline
2
Caputo, Francesco
1
Coppola, Mariarosaria
1
Cristina, Mele
1
Gargiulo, Roberta
1
Lappalainen, Inka
1
Marzullo, Maria Luisa
1
Marzullo, Marialuiza
1
Morande, Swapnil
1
Polese, F.
1
Polese, Francesco
1
Professor Francesco Polese, Associate Professor Cristina Mele and Professor Evert Gummesson, Associate
1
Ranieri, Angelo
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Digital transformation in the cultural heritage sector : challenges to marketing in the new digital era
9
Innovating in practice : perspectives and experiences
4
Journal of Service Theory and Practice
4
The journal of business & industrial marketing
4
Journal of Service Management
3
Journal of service management
3
International journal of innovation and technology management
2
International journal of quality and service sciences
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Business Strategy and the Environment
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European Journal of Innovation Management
1
European Journal of Marketing
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European journal of marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
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International Journal of Retail & Distribution Management
1
International journal of entrepreneurial behavior & research
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International journal of innovation management
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1
Italian journal of marketing : ITJM
1
Journal of Business & Industrial Marketing
1
Journal of Consumer Marketing
1
Journal of Global Responsibility
1
Journal of Organizational Change Management
1
Journal of business ethics : JOBE
1
Journal of global fashion marketing : JGfM
1
Journal of organizational change management
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Journal of service theory and practice
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Managing service quality : MSQ ; an international journal
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Research handbook on services management
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Service innovation : novel ways of creating value in actor systems
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ECONIS (ZBW)
49
Other ZBW resources
16
OLC EcoSci
3
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1
The phygital transformation : a systematic review and a research agenda
Mele, Cristina
;
Russo Spena, Tiziana
;
Marzullo, Marialuiza
- In:
Italian journal of marketing : ITJM
2023
(
2023
)
3
,
pp. 323-349
Persistent link: https://www.econbiz.de/10014330961
Saved in:
2
Boundary work in value co-creation practices : the mediating role of cognitive assistants
Mele, Cristina
;
Russo Spena, Tiziana
;
Marzullo, MariaLuisa
- In:
Journal of service management
33
(
2022
)
2
,
pp. 342-362
Persistent link: https://www.econbiz.de/10012880729
Saved in:
3
A digital business model : an illustrated framework from the cultural heritage business
Russo Spena, Tiziana
;
Tregua, Marco
;
D'Auria, Anna
; …
- In:
International journal of entrepreneurial behavior & research
28
(
2022
)
8
,
pp. 2000-2023
Persistent link: https://www.econbiz.de/10013455143
Saved in:
4
Innovative value propositions in the fashion metaverse
Russo, Stefano Paolo
;
Mele, Cristina
;
Russo Spena, Tiziana
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 39-61
Persistent link: https://www.econbiz.de/10014529914
Saved in:
5
A value-based well-being framework
Mele, Cristina
;
Russo Spena, Tiziana
;
Tregua, Marco
; …
- In:
Journal of macromarketing
43
(
2023
)
1
,
pp. 85-97
Persistent link: https://www.econbiz.de/10014233705
Saved in:
6
Resourcing, sensemaking and legitimizing : blockchain technology-enhanced market practices
Russo Spena, Tiziana
;
Mele, Cristina
;
Pels, Jaqueline
- In:
The journal of business & industrial marketing
38
(
2023
)
9
,
pp. 1806-1821
Persistent link: https://www.econbiz.de/10014333356
Saved in:
7
Viability amid systemic crisis : the CORER framework
Russo Spena, Tiziana
;
Mele, Cristina
;
Kaartemo, Valtteri
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 802-812
Persistent link: https://www.econbiz.de/10014227503
Saved in:
8
The architecture of the phygital customer journey : a dynamic interplay between systems of insights and systems of engagement
Mele, Cristina
;
Russo Spena, Tiziana
- In:
European journal of marketing
56
(
2022
)
1
,
pp. 72-91
Persistent link: https://www.econbiz.de/10012798638
Saved in:
9
A smart tech lever to augment caregivers' touch and foster vulnerable patient engagement and well-being
Mele, Cristina
;
Marzullo, Marialuisa
;
Di Bernardo, Irene
; …
- In:
Journal of service theory and practice
32
(
2022
)
1
,
pp. 52-74
Persistent link: https://www.econbiz.de/10012879149
Saved in:
10
How artificial intelligence enhances human learning abilities : opportunities in the fight against COVID-19
Mele, Cristina
;
Marzullo, Marialuisa
;
Morande, Swapnil
; …
- In:
Service science
14
(
2022
)
2
,
pp. 77-89
Persistent link: https://www.econbiz.de/10013352789
Saved in:
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