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The impact of parasocial interaction toward prospective students' intention to enrol in a university and share information through electronic word-of-mouth
Meyliana
;
Hidayanto, Achmad Nizar
;
Sablan, Bruno
; …
- In:
International journal of business innovation and …
21
(
2020
)
2
,
pp. 176-197
Persistent link: https://www.econbiz.de/10012175517
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