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European journal of marketing : EJM
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Strategic decision processes in international firms
Jones, Robert E.
- In:
Management international review : mir ; journal of …
32
(
1992
)
3
,
pp. 219-236
Persistent link: https://www.econbiz.de/10001130743
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Current status of marketing theory : a European-American comparison
Ryans jr., John K.
;
Spijker, Willem Van't
- In:
European journal of marketing : EJM
8
(
1974
)
3
,
pp. 193-201
Persistent link: https://www.econbiz.de/10002718636
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