New technologies require aesthetic and hedonic user experience (UX) design to remain competitive. For guidance, a conceptual digital empathy framework explains and recommends individual UX research methods. The digital empathy framework is supported by two case studies of triangulated UX...

Drip pricing (DP) is distinct from partitioned pricing as it sequentially discloses surcharges to consumers. Critics see DP as a deceptive pricing tactic because it obscures the final price of an offer. We examine the effects of the timing of the final price disclosure and the number of...

The Internet of Things is associated with a high revenue potential. However, its implementation and associated smart product-service offerings are still in the early stages. This article identifies the key adoption drivers and barriers on the part of B-to-B customers and highlights the strong...