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Search: person:"Touré-Tillery, Maferima"
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Touré-Tillery, Maferima
8
Fishbach, Ayelet
2
McGill, Ann L.
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Wang, Lili
2
DiCosola, Blake
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Kouchaki, Maryam
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Light, Alysson E.
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ECONIS (ZBW)
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The effect of disease anthropomorphism on compliance with health recommendations
Wang, Lili
;
Touré-Tillery, Maferima
;
McGill, Ann L.
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
2
,
pp. 266-285
Persistent link: https://www.econbiz.de/10014251155
Saved in:
2
Feeling judged? : how the presence of outgroup members promotes healthier food choices
Touré-Tillery, Maferima
;
Steinmetz, Janina
;
DiCosola, Blake
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1504-1510
Persistent link: https://www.econbiz.de/10013280121
Saved in:
3
The good-on-paper effect : how the decision context influences virtuous behavior
Touré-Tillery, Maferima
;
Wang, Lili
- In:
Marketing science
41
(
2022
)
5
,
pp. 1004-1024
Persistent link: https://www.econbiz.de/10013373630
Saved in:
4
You will not remember this : how memory efficacy influences virtuous behavior
Touré-Tillery, Maferima
;
Kouchaki, Maryam
- In:
Journal of consumer research : JCR ; an …
47
(
2021
)
5
,
pp. 737-754
Persistent link: https://www.econbiz.de/10012434456
Saved in:
5
No self to spare : how the cognitive structure of the self influences moral behavior
Touré-Tillery, Maferima
;
Light, Alysson E.
- In:
Organizational behavior and human decision processes : …
147
(
2018
),
pp. 48-64
Persistent link: https://www.econbiz.de/10011886530
Saved in:
6
Who or what to believe : trust and the differential persuasiveness of human and anthropomorphized messengers
Touré-Tillery, Maferima
;
McGill, Ann L.
- In:
Journal of marketing
79
(
2015
)
4
,
pp. 94-110
Persistent link: https://www.econbiz.de/10011304635
Saved in:
7
The course of motivation
Touré-Tillery, Maferima
;
Fishbach, Ayelet
- In:
Journal of consumer psychology : JCP : the official …
21
(
2011
)
4
,
pp. 414-423
Persistent link: https://www.econbiz.de/10009384875
Saved in:
8
The course of motivation
Touré-Tillery, Maferima
;
Fishbach, Ayelet
- In:
Journal of consumer psychology : the official journal …
21
(
2011
)
4
,
pp. 414-424
Persistent link: https://www.econbiz.de/10009332958
Saved in:
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