Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Trung Dam-Huy Thai"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Brand
2
Brand management
2
Celebrity endorsement
2
Celebrity-Werbung
2
Consumer behaviour
2
Konsumentenverhalten
2
Markenartikel
2
Markenführung
2
Social Web
2
Social endorsement
2
Social web
2
Advertising effects
1
Arbeitszufriedenheit
1
Brand identification
1
Brand image
1
Brand loyalty
1
Brand passion
1
Computer-mediated communication
1
Control
1
Credibility
1
Crowd endorsement
1
Crowd-bridging endorsement
1
Deservingness
1
Deutschland
1
Envy
1
Friend endorsement
1
Friend-bonding endorsement
1
FsQCA
1
Germany
1
Homophily
1
Internal marketing
1
Job performance
1
Job satisfaction
1
Life satisfaction
1
Markenimage
1
Markentreue
1
PLS modeling
1
Perceived brand value
1
Person-organization fit
1
Satisfaction
1
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Trung Dam-Huy Thai
4
Wang, Tien
3
Tin Trung Nguyen
2
Au Due Tang
1
Chen, Wen-Kuo
1
Pham Thi Minh Ly
1
Tamariz Fadic, Camila
1
Tran Phuong Chi
1
Yeh, Ralph Keng-Jung
1
more ...
less ...
Published in...
All
Baltic journal of management : BJM
1
Journal of business research : JBR
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
The journal of product & brand management
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Unveiling the effect of benign and malicious envy toward social media influencers on brand choice
Wang, Tien
;
Trung Dam-Huy Thai
;
Yeh, Ralph Keng-Jung
; …
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 275-293
Persistent link: https://www.econbiz.de/10014521305
Saved in:
2
The roles of internal marketing and person-organization fit in hospitality employees' life satisfaction : an integration of work and nonwork domains
Trung Dam-Huy Thai
;
Tin Trung Nguyen
;
Chen, Wen-Kuo
;
Au …
- In:
Baltic journal of management : BJM
18
(
2023
)
2
,
pp. 173-189
Persistent link: https://www.econbiz.de/10014331067
Saved in:
3
We "like" to value the brand : a mixed-method study
Trung Dam-Huy Thai
;
Wang, Tien
;
Tin Trung Nguyen
- In:
The journal of product & brand management
31
(
2022
)
8
,
pp. 1265-1284
Persistent link: https://www.econbiz.de/10013429196
Saved in:
4
Turning social endorsement into brand passion
Wang, Tien
;
Trung Dam-Huy Thai
;
Pham Thi Minh Ly
;
Tran …
- In:
Journal of business research : JBR
126
(
2021
),
pp. 429-439
Persistent link: https://www.econbiz.de/10012494278
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
