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Search: person:"Tsai, Ke-chuan"
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Consumer behaviour
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Sun, Tao
4
Tai, Zixue
4
Tsai, Ke-Chuan
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Tsai, Ke-chuan
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Journal of retailing and consumer services
3
Psychology & marketing
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ECONIS (ZBW)
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1
Perceived ease of use in prior e-commerce experiences : a hierarchical model for its motivational antecedents
Sun, Tao
;
Tai, Zixue
;
Tsai, Ke-chuan
- In:
Psychology & marketing
27
(
2010
)
9
,
pp. 874-886
Persistent link: https://www.econbiz.de/10008652673
Saved in:
2
The role of interdependent self-construal in consumers' susceptibility to retail salespersons' influence : a hierarchical approach
Sun, Tao
;
Tai, Zixue
;
Tsai, Ke-chuan
- In:
Journal of retailing and consumer services
16
(
2009
)
5
,
pp. 360-366
Persistent link: https://www.econbiz.de/10003875615
Saved in:
3
The role of interdependent self-construal in consumers’ susceptibility to retail salespersons’ influence: A hierarchical approach
Sun, Tao
;
Tai, Zixue
;
Tsai, Ke-Chuan
- In:
Journal of retailing and consumer services
16
(
2009
)
5
,
pp. 360-367
Persistent link: https://www.econbiz.de/10008881857
Saved in:
4
The role of interdependent self-construal in consumers’ susceptibility to retail salespersons’ influence: A hierarchical approach
Sun, Tao
;
Tai, Zixue
;
Tsai, Ke-Chuan
- In:
Journal of retailing and consumer services
16
(
2009
)
5
,
pp. 360-366
Persistent link: https://www.econbiz.de/10008285756
Saved in:
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