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Wallace, Elaine
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de Chernatony, National Leslie
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Journal of marketing management : MM
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OLC EcoSci
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1
Exploring Managers' Views About Brand Saboteurs
Wallace, Elaine
;
de Chernatony, National Leslie
- In:
Journal of marketing management : MM
23
(
2007
)
1
,
pp. 91-107
Persistent link: https://www.econbiz.de/10008416709
Saved in:
2
Exploring Managers' Views About Brand Saboteurs
Wallace, Elaine
;
de Chernatony, National Leslie
- In:
Journal of marketing management : MM
23
(
2007
)
1-2
,
pp. 91-106
Persistent link: https://www.econbiz.de/10007901935
Saved in:
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