servitization that is now a lever for product competitiveness and, in turn, business performance. Based on empirical data from 293 …-efficiency servitization capacity and performance using two structural equation models. To test the mediating role of servitization capacity … knowledge of the regulatory framework positively influence performance via improving servitization capacity. With demand for new …

of organizations around the world. They enable mass hyper-personalized services and mass servitization - new types of …. While increasing the value of service offerings, mass hyper-personalization and mass servitization also have the potential …

The immediate need for servitization and digital technologies like the Internet of Things (IoT), cloud computing and …' servitization management will start declining, and it will continue as a cyclic process. This research suggests that enterprises … should prepare for the declining phase of servitization and sort out the other performance growth area, which will help to …

servitization of supply chains is therefore a key new feature. Put in relation to other characteristics identified in the literature …

their products (i.e., servitization) instead of merely selling them. Effective management for servitization in the … knowledge about a traditional handicraft in the context of servitization. …