Staudt, Yves; Wagner, Joël - In: Risks : open access journal 10 (2022) 10, pp. 1-20
competitive markets. As it is easier to develop an existing customer than to acquire a new one, cross-selling and retention are … to cross-selling. Given the different dynamics observed in both products, we separately study the car and household … contracting influence the duration to cross-selling. In particular, our results underline the importance of the tied agent channel …