Putra, Ilham Fauzan; Windasari, Nila Armelia; … - In: Journal of Open Innovation: Technology, Market, and … 7 (2021) 4, pp. 1-22
Loyalty. However, no research examines how customer perception to mergers between the startup with decacorn status. Therefore …, this study intends to fill this gap. Using the mix method approach, this study investigates how customer perception of … contributes theoretically to the body of knowledge in the customer's perception of the merging company. The study also gives new …