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Search: subject:"Digital retailing"
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Digital retailing
3
Einzelhandel
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Online retailing
3
Online-Handel
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Retail trade
3
Consumer behaviour
2
Digitalisierung
2
Digitization
2
Internet marketing
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Online-Marketing
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Augmented reality
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Betriebliche Wertschöpfung
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Blindbox
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Business model
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Consumer perceptions
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Coronavirus
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Corporate Social Responsibility
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Corporate social responsibility
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Customer integration
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Digital platform
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Digitale Plattform
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E-commerce
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Electronic Commerce
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Fashion
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Gamification
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Geschäftsmodell
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Kundenintegration
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Luxury goods
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Luxusgüter
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Mental imagery
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Mobile Business
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Mobile business
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Mobile commerce
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Mobile shopping
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Alamanos, Eleftherios
1
Amatulli, Cesare
1
Colella, Giuseppe
1
Feng, Yuanyue
1
Kim, Jung-Hwan
1
Kim, Minjeong
1
Kuznesof, Sharron
1
Miao, Xiaoyu
1
Niu, Ben
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Park, Minjung
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Rajagopal
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Rajagopal, Ananya
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Utami, Hesty Nurul
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Yang, Congcong
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Yoo, Jungmin
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International journal of electronic marketing and retailing : IJEMR
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing and consumer services
1
Qualitative market research : an international journal
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ECONIS (ZBW)
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Imagery evoking visual and verbal information presentations in mobile commerce : the roles of augmented reality and product review
Yoo, Jungmin
;
Kim, Jung-Hwan
;
Kim, Minjeong
;
Park, Minjung
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 182-197
Persistent link: https://www.econbiz.de/10014521168
Saved in:
2
Examining the gamified effect of the blindbox design : the moderating role of price
Miao, Xiaoyu
;
Niu, Ben
;
Yang, Congcong
;
Feng, Yuanyue
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014364472
Saved in:
3
"Seeing is experiencing" : impact of showcasing fashion merchandise on digital platforms
Rajagopal
;
Rajagopal, Ananya
- In:
Qualitative market research : an international journal
26
(
2023
)
3
,
pp. 214-231
Persistent link: https://www.econbiz.de/10014292083
Saved in:
4
Digital luxury retailing and the COVID-19 pandemic : a qualitative study
Colella, Giuseppe
;
Amatulli, Cesare
- In:
International journal of electronic marketing and …
13
(
2022
)
2
,
pp. 157-189
Persistent link: https://www.econbiz.de/10013255647
Saved in:
5
"A social justice logic" : how digital commerce enables value co-creation at the bottom of the pyramid
Utami, Hesty Nurul
;
Alamanos, Eleftherios
;
Kuznesof, Sharron
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
9/10
,
pp. 816-855
Persistent link: https://www.econbiz.de/10012607857
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