Ma̳ Sabiote, Carmen; Ma̳ Frías, Dolores; Castañeda, … - In: Online Information Review 36 (2012) 2, pp. 157-174
Purpose – The purpose of this paper is to analyse the influence of culture on the relationship between each of the dimensions of e‐service quality and satisfaction with a web site involving purchase of a tourism service. Design/methodology/approach – A questionnaire was administered to 300...