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Search: subject:"Kundenorientierung"
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Subject
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Relationship marketing
25,616
Beziehungsmarketing
25,614
Konsumentenverhalten
9,095
Consumer behaviour
9,092
Kundenzufriedenheit
5,511
Customer satisfaction
5,505
Dienstleistungsqualität
3,977
Service quality
3,977
Brand management
2,599
Markenführung
2,599
Deutschland
2,473
Germany
2,392
Theory
2,301
Theorie
2,300
Lieferantenmanagement
2,259
Supplier relationship management
2,259
Kundenmanagement
2,174
Social Web
2,093
Social web
2,093
Marketingmanagement
1,972
Marketing management
1,927
Markenimage
1,905
Brand image
1,903
Electronic Commerce
1,836
E-commerce
1,685
Online-Marketing
1,644
Internet marketing
1,613
Kundenwert
1,556
Customer integration
1,548
Kundenintegration
1,548
Kundenorientierung
1,522
Customer value
1,491
Vertrauen
1,411
Confidence
1,398
Einzelhandel
1,386
Retail trade
1,363
Brand
1,289
Online-Handel
1,281
Online retailing
1,280
Markenartikel
1,275
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Undetermined
9,110
Free
3,475
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Article
18,865
Book / Working Paper
9,113
Journal
37
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Article in journal
15,294
Aufsatz in Zeitschrift
15,294
Aufsatz im Buch
3,393
Book section
3,393
Hochschulschrift
1,737
Thesis
1,345
Graue Literatur
1,086
Non-commercial literature
1,086
Working Paper
673
Arbeitspapier
667
Collection of articles of several authors
625
Sammelwerk
625
Case study
480
Fallstudie
480
Aufsatzsammlung
465
Dissertation u.a. Prüfungsschriften
280
Ratgeber
276
Guidebook
254
Bibliografie enthalten
175
Bibliography included
175
Lehrbuch
172
Textbook
149
Konferenzschrift
143
Conference paper
140
Konferenzbeitrag
140
Handbook
109
Handbuch
109
Conference proceedings
77
Collection of articles written by one author
59
Sammlung
59
Reprint
47
Festschrift
28
Glossar enthalten
27
Glossary included
27
Interview
25
Bibliografie
21
Fallstudiensammlung
21
Systematic review
19
Übersichtsarbeit
19
Amtsdruckschrift
16
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English
21,061
German
6,730
Undetermined
229
French
29
Polish
15
Italian
12
Czech
6
Swedish
5
Spanish
4
Romanian
3
Dutch
2
Danish
1
Multiple languages
1
Russian
1
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Author
All
Bruhn, Manfred
132
Homburg, Christian
130
Kumar, V.
79
Huber, Frank
58
Verhoef, Peter C.
56
Bauer, Hans H.
55
Han, Heesup
54
Hollebeek, Linda D.
51
Stauss, Bernd
51
Herrmann, Andreas
50
Piller, Frank T.
49
Krafft, Manfred
45
Palmatier, Robert W.
40
Hippner, Hajo
39
Mattila, Anna S.
38
Stock-Homburg, Ruth
38
Gil Saura, Irene
37
Reichwald, Ralf
37
Wiedmann, Klaus-Peter
37
Thaichon, Park
35
Töpfer, Armin
35
Wilde, Klaus D.
35
Eggert, Andreas
33
Georgi, Dominik
33
Hadwich, Karsten
33
Smith, Alan D.
33
Belz, Christian
32
Helmke, Stefan
32
Prentice, Catherine
32
Svensson, Göran
32
Van den Poel, Dirk
32
Grönroos, Christian
31
Matzler, Kurt
31
Mittal, Vikas
31
Neslin, Scott A.
31
Evanschitzky, Heiner
30
Reinartz, Werner J.
30
Schüller, Anne M.
30
Sheth, Jagdish N.
30
Kleinaltenkamp, Michael
29
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Institution
All
Springer Fachmedien Wiesbaden
103
IGI Global
17
Verlag Dr. Kovač
12
Haufe-Lexware GmbH & Co. KG
11
American Marketing Association
10
National Bureau of Economic Research
10
Books on Demand GmbH <Norderstedt>
8
Fördergesellschaft Marketing an der Universität Augsburg
8
Gesellschaft Entwicklung, Konstruktion, Vertrieb
7
Harvard Graduate School of Business Administration
7
Nomos Verlagsgesellschaft
7
Springer Gabler <Firma>
7
Springer-Verlag GmbH
7
Universität <Kassel> / Fachgebiet Wirtschaftsinformatik
7
Erich-Schmidt-Verlag
6
Shaker Verlag
6
Universität St. Gallen
6
Verlag Franz Vahlen
6
W. Kohlhammer GmbH
6
Wiley-VCH
6
AMACOM
5
De Gruyter Oldenbourg
5
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
5
Gottfried Wilhelm Leibniz Universität Hannover
5
Information Resources Management Association
5
Logos Verlag Berlin
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Thüringen / Landesregierung
5
Universität Mannheim
5
Edward Elgar Publishing
4
Eric Cuvillier <Firma>
4
Fachhochschule Reutlingen / European School of Business
4
Munich Business School
4
NetLibrary, Inc
4
Technische Universität Dresden
4
Carl Hanser Verlag
3
Erasmus Research Institute of Management
3
Excellence-in-Service-Konferenz <6., 2016, Koblenz>
3
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
3
Friedrich-Schiller-Universität Jena
3
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Published in...
All
Journal of business research : JBR
649
Journal of retailing and consumer services
593
Industrial marketing management : the international journal for industrial and high-tech firms
407
SpringerLink / Bücher
375
International journal of hospitality management
300
The journal of services marketing
225
The journal of business & industrial marketing
216
The service industries journal
187
Journal of strategic marketing
172
Journal of the Academy of Marketing Science
171
International journal of electronic customer relationship management : IJECRM
143
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Gabler Edition Wissenschaft
117
Journal of service research : JSR
117
Journal of hospitality marketing & management
116
Tourism management : research, policies, practice
115
Journal of service management
111
The journal of product & brand management
110
Asia Pacific journal of marketing and logistics
107
Journal of retailing
107
The journal of brand management : an international journal
107
Marketing intelligence & planning
105
Cogent business & management
102
Psychology & marketing
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
European journal of marketing : EJM
95
Services marketing quarterly
94
Springer eBook Collection / Business and Economics
87
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
The international review of retail, distribution and consumer research
75
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
74
Business horizons
70
Journal of financial services marketing : JFSM
70
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Source
All
ECONIS (ZBW)
26,549
USB Cologne (EcoSocSci)
1,380
USB Cologne (business full texts)
70
EconStor
8
RePEc
5
BASE
2
Other ZBW resources
1
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27,771
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27771
Das Qualitative Zufriedenheitsmodell : (QZM)
Stauss, Bernd
-
1995
Persistent link: https://www.econbiz.de/10000564872
Saved in:
27772
Community customs law ; Pt. 1
Terra, Ben J. M.
-
1995
Persistent link: https://www.econbiz.de/10001525207
Saved in:
27773
Community customs law ; Pt. 2
Terra, Ben J. M.
-
1995
Persistent link: https://www.econbiz.de/10001525209
Saved in:
27774
Customer satisfaction in a store performance framework
Mägi, Anne
-
1995
Persistent link: https://www.econbiz.de/10000921846
Saved in:
27775
Brand equity and the marketing mix : creating customer value
Sood, Sanjay
(
contributor
)
-
1995
Persistent link: https://www.econbiz.de/10000925818
Saved in:
27776
Communication and information technologies : the user's perspective
Singh, Supriya
-
1995
Persistent link: https://www.econbiz.de/10000994972
Saved in:
27777
Planung von Unternehmenskultur
Schmid, Carl-Heiner
-
1995
Persistent link: https://www.econbiz.de/10000900669
Saved in:
27778
Geschäftstreue im Konsumgüter-Einzelhandel unter besonderer Berücksichtigung der Kongruenzthese
Koch, Georg
-
1995
Persistent link: https://www.econbiz.de/10000902683
Saved in:
27779
Kundennähe in Dienstleistungsunternehmen : empirische Analyse von Banken
Zollner, Georg
-
1995
Persistent link: https://www.econbiz.de/10000904410
Saved in:
27780
Prozessuale Zufriedenheitsermittlung und Zufriedenheitsdynamik bei Dienstleistungen
Stauss, Bernd
- In:
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
,
(pp. 179-203)
.
1995
Persistent link: https://www.econbiz.de/10001291078
Saved in:
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