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Search: subject:"Linguistic style"
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Linguistic style
12
Language
11
Sprache
11
Linguistics
10
Linguistik
10
Communication
6
Consumer behaviour
6
Kommunikation
6
Konsumentenverhalten
6
linguistic style
6
Viral marketing
5
Virales Marketing
5
Social Web
4
Social web
4
Emotion
3
Linguistic style matching
3
Text
3
Advertising effects
2
Brand management
2
Cognition
2
Crowdfunding
2
Institutional environment
2
Internet marketing
2
Kognition
2
Letter to shareholders
2
Litigation risk
2
Markenführung
2
Metadiscourse
2
Online consumer reviews
2
Online-Marketing
2
Profile photo
2
Review helpfulness
2
Rhetorical impression management
2
Social media
2
Werbewirkung
2
Abstract
1
Advertising
1
Aktienmarkt
1
Aktionäre
1
Analytical
1
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Undetermined
21
Free
2
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Article
23
Book / Working Paper
1
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Article in journal
22
Aufsatz in Zeitschrift
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Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
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research-article
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Language
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English
24
Author
All
Aerts, Walter
2
Coussement, Kristof
2
Yan, Beibei
2
Aleti, Torgeir
1
Antioco, Michael
1
Berger, Jonah
1
Boghrati, Reihane
1
Brüggen, Elisabeth
1
Burak, Marshall J.
1
Caigny, Arno de
1
Campbell, Kim Sydow
1
Cheah, Isaac
1
Chen, Jie
1
Cheng, Mingming
1
Chong, Alain Yee Loong
1
Colladon, Andrea Fronzetti
1
Fan, Wenjian
1
Fletcher-Chen, Chavi Chi-Yun
1
Guo, Bin
1
Hernández Ortega, Blanca
1
Hew, Teck-Soon
1
Hoornaert, Steven
1
Hu, Suya
1
Jiao, Hao
1
Kim, Eojina
1
Kleinbaum, Adam M.
1
Kovács, Balázs
1
Krishen, Anjala S.
1
Laer, Tom van
1
Lee, Michael T.
1
Lee, Voon-Hsien
1
Leong, Lai-Ying
1
Li, Mengfan
1
Liu, Zunli
1
Ludwig, Stephan
1
Mahr, Dominik
1
Meire, Matthijs
1
Naidoo, Jefrey S.
1
Ooi, Keng-Boon
1
Packard, Grant
1
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of business communication : IJBC ; a publication of the Association of Business Communication
2
Accounting, Auditing & Accountability Journal
1
Accounting, auditing & accountability journal
1
Electronic commerce research
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of hospitality management
1
International journal of networking and virtual organisations : IJNVO
1
Journal of accounting & economics
1
Journal of business research : JBR
1
Journal of business venturing
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of destination marketing & management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of world business : JWB
1
Management information systems : mis quarterly
1
Marketing letters : a journal of research in marketing
1
Small business economics : an international journal
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
Tuck School of Business working paper / Tuck School of Business at Dartmouth
1
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ECONIS (ZBW)
23
Other ZBW resources
1
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10
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24
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date (oldest first)
1
The identity of social impact venture capitalists : exploring social linguistic positioning and linguistic distinctiveness through text mining
Toschi, Laura
;
Ughetto, Elisa
;
Colladon, Andrea Fronzetti
- In:
Small business economics : an international journal
60
(
2023
)
3
,
pp. 1249-1280
Persistent link: https://www.econbiz.de/10014381605
Saved in:
2
What's in a word? : adopting a
linguistic-style
analysis of western MNCs' global press releases
Antioco, Michael
;
Coussement, Kristof
;
Fletcher-Chen, …
- In:
Journal of world business : JWB
58
(
2023
)
2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014281747
Saved in:
3
How should cities communicate? : the interaction effect of city stereotypes and advertising language on travel intention
Tong, Zelin
;
Yu, Ruoyu
;
Xiao, Haowen
- In:
Journal of destination marketing & management
27
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014285178
Saved in:
4
When your boss says, "you need to sound more professional" : writing style and writer attributions
Campbell, Kim Sydow
;
Naidoo, Jefrey S.
;
Smith, Jordan
- In:
International journal of business communication : IJBC …
60
(
2023
)
4
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014365713
Saved in:
5
Standing head and shoulders above others? : complementor experience-based design and crowdfunding success on digital platforms
Jiao, Hao
;
Wang, Lindong
;
Yang, Jifeng
- In:
Technovation : the international journal of …
128
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014490691
Saved in:
6
Style, content, and the success of ideas
Boghrati, Reihane
;
Berger, Jonah
;
Packard, Grant
- In:
Journal of consumer psychology : JCP ; the official …
33
(
2023
)
4
,
pp. 688-700
Persistent link: https://www.econbiz.de/10014370576
Saved in:
7
From live streamer to viewer : exploring travel live streamer persuasive linguistic styles and their impacts on travel intentions
Li, Mengfan
;
Cheng, Mingming
;
Quintal, Vanessa
;
Cheah, Isaac
- In:
Journal of travel and tourism marketing
40
(
2023
)
8
,
pp. 764-777
Persistent link: https://www.econbiz.de/10014447636
Saved in:
8
Idea response and adoption in open innovation communities : the signalling role of
linguistic
style
Hu, Suya
;
Xu, Di
;
Wang, Alan
- In:
International journal of networking and virtual …
26
(
2022
)
3
,
pp. 212-230
Persistent link: https://www.econbiz.de/10013256858
Saved in:
9
Signaling green! : firm ESG signals in an interconnected environment that promote brand valuation
Lee, Michael T.
;
Raschke, Robyn L.
;
Krishen, Anjala S.
- In:
Journal of business research : JBR
138
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013197774
Saved in:
10
Responsive and responsible : customizing management responses to online traveler reviews
Zhang, Xiaowei
;
Yang, Yang
;
Qiao, Shuchen
;
Zhang, Ziqiong
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
1
,
pp. 120-135
Persistent link: https://www.econbiz.de/10012794789
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