Search Results - subject:"PROMOTION"

Enhancing digital promotion of cultural attractions : assessing websites, online marketing tools and smart technologies

Floričić, Tamara; Šker, Irena; Benassi, Hermina Maras - In: Business systems research : a system view accross … 14 (2023) 1, pp. 72-92

for further development of digital promotion of cultural attractions by identifying the potential of websites, online … destination. Results: Positive developments in implementing the digital promotion of cultural heritage during and after the …, decision-makers recognise the importance of the digital promotion of cultural heritage. However, they are still unfamiliar with …

Persistent link: https://www.econbiz.de/10014420520

Does cash really mean trash? : an empirical investigation into the effect of retailer price promotions on household food waste

Lin, Arjen van; Aydinli, Aylin; Bertini, Marco; Herpen, … - In: Journal of consumer research : JCR ; an … 50 (2023) 4, pp. 663-682

Persistent link: https://www.econbiz.de/10014444175

Promotion on the internet : the impact on the consumer and its effects : selected examples

Marciszewska, Barbara; Szydłowska, Wiktoria - In: European research studies 26 (2023) 3, pp. 690-703

Persistent link: https://www.econbiz.de/10014382111

Implications of unobservable promotion on distribution channel strategies in a retail platform

Dai, Bin; Du, Yuwen; Yang, Qingbei; Xie, Xia - In: Transportation research : an international journal 185 (2024), pp. 1-21

Persistent link: https://www.econbiz.de/10015078393

The influence of publicity and sales promotion on marketing performance in Nigeria

Ogunmuyiwa, Michael Segun - In: Athens journal of business & economics : AJBE 8 (2022) 1, pp. 65-78

Persistent link: https://www.econbiz.de/10012704168

Socially innovative experiments for transformative local development : putting more-than-growth-oriented local interventions in spatial context

Suitner, Johannes; Haider, Wolfgang; Krisch, Astrid - In: Regional science policy and practice : RSPP 16 (2024) 9, pp. 1-11

Experimentation is key for accelerating local transformations. Experimentation discourse, however, is often biased towards technology. We introduce the notion of socially innovative experiments (SIX) and their contribution to transformative local development as a counterbalance. We conceptualize...

Persistent link: https://www.econbiz.de/10014632548