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Search: subject:"Pay-What-You-Want"
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Pricing strategy
58
Preismanagement
55
Consumer behaviour
40
Konsumentenverhalten
40
Willingness to pay
32
Pay-what-you-want
31
Zahlungsbereitschaftsanalyse
31
Theorie
24
Theory
24
Experiment
23
pay what you want
23
Pay-What-You-Want
20
pay-what-you-want
14
PWYW
12
Pay what you want
12
price discrimination
11
social preferences
11
USA
10
United States
10
customer-driven pricing mechanisms
10
revenue management
10
Feldforschung
9
Field experiment
9
Field research
9
Preis
9
Price
9
Fundraising
8
Participative pricing
8
Preisdifferenzierung
8
Price discrimination
8
pricing
7
Pay What You Want
6
Social norm
6
Soziale Norm
6
social norms
6
Charity
5
Customer-driven pricing mechanisms
5
Pricing
5
Wohltätigkeit
5
fairness
5
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Undetermined
60
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44
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Article
87
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36
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74
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74
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26
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15
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15
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3
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English
102
Undetermined
14
German
5
French
1
Turkish
1
Author
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Spann, Martin
21
Schmidt, Klaus M.
15
Zeithammer, Robert
10
Stich, Lucas
8
Hofmann, Elisa
5
Kim, Ju-Young
5
Roy, Rajat
5
Samahita, Margaret
5
Casarico, Alessandra
4
Egbert, Henrik
4
Gerpott, Torsten J.
4
Rabbanee, Fazlul K.
4
Sharma, Piyush
4
Tonin, Mirco
4
Greiff, Matthias
3
Kahsay, Goytom Abraha
3
Krämer, Florentin
3
Narwal, Preeti
3
Natter, Martin
3
Regner, Tobias
3
Schmidt, Klaus
3
Adra, Aya
2
Beck, Joshua T.
2
Bolesta, Deliah
2
Butz, Britta
2
Chao, Yong
2
Fernandez, Jose M.
2
Genîzî, Ûrî
2
Gneezy, Ayelet
2
Gravert, Christina
2
Groening, Christopher
2
Harbring, Christine
2
Hong, Yuan
2
Kaufmann, Katharina
2
Krämer, Marius-Florentin
2
Kukla-Gryz, Anna
2
Mak, Vincent
2
Nahata, Babu
2
Rai, Shivam
2
Rasmussen, Wiebke
2
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
2
CESifo
1
Institut for Fødevare- og Ressourceøkonomi, Københavns Universitet
1
Nationalekonomiska Institutionen, Ekonomihögskolan
1
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1
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1
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1
Wydział Nauk Ekonomicznych, Uniwersytet Warszawski
1
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Journal of business research : JBR
12
Journal of behavioral and experimental economics
9
Journal of revenue and pricing management
4
Marketing letters : a journal of research in marketing
4
Jena Economic Research Papers
3
Applied economics letters
2
CESifo Working Paper
2
CESifo working papers
2
Consumer psychology review
2
Discussion Paper
2
Discussion paper
2
Discussion papers / Governance and the Efficiency of Economic Systems
2
Global business & economics review
2
IFRO Working Paper
2
Jena economic research papers
2
Journal of economic behavior & organization : JEBO
2
Journal of marketing
2
Journal of retailing and consumer services
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Marketing Letters
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Review of Marketing Science
2
SFB/TR 15 Discussion Paper
2
Vierteljahrshefte zur Wirtschaftsforschung
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
Barcelona GSE working paper series : working paper
1
Business horizons
1
CESifo Working Paper Series
1
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
1
Die Betriebswirtschaft : DBW
1
Discussion Paper Series of SFB/TR 15 Governance and the Efficiency of Economic Systems
1
Discussion Papers in Economics
1
Discussion paper series / IZA
1
Economic and business review : EBR
1
Economics Letters
1
Economics Working Papers / School of Economics and Management, University of Aarhus
1
Economics letters
1
Erasmus journal for philosophy and economics : EJPE
1
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ECONIS (ZBW)
90
EconStor
16
RePEc
15
Other ZBW resources
2
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81
Antecedents, outcomes, and mediating role of internal reference prices in
pay-what-you-want
(PWYW) pricing
Roy, Rajat
;
Rabbanee, Fazlul K.
;
Sharma, Piyush
- In:
Marketing Intelligence & Planning
34
(
2016
)
1
,
pp. 117-136
Purpose – The purpose of this paper is to explore the mediating role of internal reference price (IRP) in a
pay-what-you-want
…
Persistent link: https://www.econbiz.de/10014947347
Saved in:
82
Delegating pricing power to customers:
Pay
what
you
want
or name your own price?
Krämer, Florentin
;
Schmidt, Klaus M.
;
Spann, Martin
; …
-
2015
Pay
What
You
Want
(PWYW) and Name Your Own Price (NYOP) are customerdriven pricing mechanisms that give customers (some …
Persistent link: https://www.econbiz.de/10011350830
Saved in:
83
Delegating pricing power to customers :
pay
what
you
want
or name your own price?
Krämer, Marius-Florentin
;
Schmidt, Klaus M.
;
Spann, Martin
-
2015
Pay
What
You
Want
(PWYW) and Name Your Own Price (NYOP) are customerdriven pricing mechanisms that give customers (some …
Persistent link: https://www.econbiz.de/10010530590
Saved in:
84
Pay-what-you-want
because I do not know how much to charge you
Tudón M., José F.
- In:
Economics letters
137
(
2015
),
pp. 41-44
Persistent link: https://www.econbiz.de/10011436205
Saved in:
85
Integration von Kunden in die Preisbildung
Gerpott, Torsten J.
;
Welsch, Christina
- In:
Wirtschaftswissenschaftliches Studium : WiSt ; …
44
(
2015
)
12
,
pp. 672-678
Persistent link: https://www.econbiz.de/10011485627
Saved in:
86
Anchors and norms in anonymous
pay-what-you-want
pricing contexts
Armstrong Soule, Catherine A.
;
Madrigal, Robert
- In:
Journal of behavioral and experimental economics
57
(
2015
),
pp. 167-175
Persistent link: https://www.econbiz.de/10011560963
Saved in:
87
Pay-what-you-want
pricing : can it be profitable?
Chao, Yong
;
Fernandez, Jose M.
;
Nahata, Babu
- In:
Journal of behavioral and experimental economics
57
(
2015
),
pp. 176-185
Persistent link: https://www.econbiz.de/10011560970
Saved in:
88
Why consumers pay voluntarily : evidence from online music
Regner, Tobias
- In:
Journal of behavioral and experimental economics
57
(
2015
),
pp. 205-214
Persistent link: https://www.econbiz.de/10011560976
Saved in:
89
Pricing in consumer digital markets : a dynamic framework
Reisman, Richard
;
Payne, Adrian
;
Frow, Pennie
- In:
Australasian marketing journal
27
(
2019
)
3
,
pp. 139-148
Persistent link: https://www.econbiz.de/10012110314
Saved in:
90
Pay
What
You
Want
as a Marketing Strategy in Monopolistic and Competitive Markets
Schmidt, Klaus
;
Spann, Martin
;
Zeithammer, Robert
-
2014
Pay
What
You
Want
(PWYW) can be an attractive marketing strategy to price discriminate between fair-minded and selfish …
Persistent link: https://www.econbiz.de/10010435768
Saved in:
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