Zhou, Yusheng; Zhu, Lei; Wu, Chuanhui; Wang, Houcai; … - In: Industrial Management & Data Systems 123 (2023) 8, pp. 2038-2054
Purpose The purpose of this study is to examine the impact of social media affordances, specifically social engagement and social endorsement, on knowledge contribution in online Q&A communities. Building on self-determination theory, this research seeks to tackle the issue of under-provision of...