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Search: subject:"RFM model"
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RFM model
15
Beziehungsmarketing
9
Consumer behaviour
9
Konsumentenverhalten
9
Relationship marketing
9
Customer value
7
Data mining
7
Kundenwert
7
Data Mining
6
CRM
4
RFM Model
4
customer relationship management
4
data mining
4
Bank
3
Customer segmentation
3
Dienstleistungsqualität
3
Market segmentation
3
Marktsegmentierung
3
Service quality
3
Target group
3
Zielgruppe
3
Air transport
2
Airline
2
Clustering
2
Customer relations
2
Customer satisfaction
2
Fluggesellschaft
2
Forecasting model
2
Fuzzy sets
2
Fuzzy-Set-Theorie
2
Grocery retail industry
2
Kundenzufriedenheit
2
Luftverkehr
2
Marketing strategy
2
Prognoseverfahren
2
Quality management
2
Qualitätsmanagement
2
clustering
2
customer clusters
2
customer segmentation
2
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Free
4
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Article
20
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1
case-report
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English
17
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3
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Abdolvand, Neda
3
Alizadeh, Somayeh
2
Eren, P. Erhan
2
Ghazanfari, Mehdi
2
Harandi, Saeedeh Rajaee
2
Kocyigit, Altan
2
Mohamadi, Samira Malek
2
Peker, Serhat
2
Wu, Zongxiao
2
Albadvi, Amir
1
Arjmand, Mohaddese
1
Chang, Shu Chen
1
Chen, Yanhong
1
Cheng, Li-chen
1
Chiang, Wen-Yu
1
Chou, Tung-Hsiang
1
Deng, Zilin
1
Dequan, Zheng
1
Ghanbarpour, Tohid
1
Gholamiangonabadi, Davoud
1
Haghighatnia, Shohre
1
Harandi, Saeedeh Rajaei
1
Hosseini, Maryam
1
Hosseini, Monireh
1
Li, Bin
1
Li, Zhiyong
1
Liu, Luning
1
Liu, Wei
1
Mansouri, Taha
1
Nikumanesh, Esmaeil
1
Ravasan, Ahad Zare
1
Safari, Sepehr
1
Shabani, Mostafa
1
Shao, Xuefeng
1
Sheikh, Alireza
1
Shokoohyar, Sina
1
Shokouhyar, Sajjad
1
Shokuhyar, Sajjad
1
Sun, Li-min
1
TICHINDELEAN, Mihai
1
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International Journal of Data Analysis Techniques and Strategies
2
International journal of electronic customer relationship management : IJECRM
2
Journal of retailing and consumer services
2
Digital business
1
Electronic commerce research and applications
1
Expert Journal of Marketing
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
1
International journal of production research
1
Journal of air transport management
1
Journal of business-to-business marketing
1
Journal of global information management
1
Journal of marketing analytics : JMA
1
Journal of marketing communications
1
Marketing Intelligence & Planning
1
Marketing intelligence & planning
1
The journal of credit risk : published quarterly by Incisive Media
1
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ECONIS (ZBW)
16
RePEc
3
Other ZBW resources
1
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1
Improving customer value index and consumption forecasts using a weighted
RFM
model
and machine learning algorithms
Wu, Zongxiao
;
Zang, Cong
;
Wu, Chia-Huei
;
Deng, Zilin
; …
- In:
Journal of global information management
30
(
2022
)
3
,
pp. 1-23
Persistent link: https://www.econbiz.de/10012799261
Saved in:
2
Two-dimensional analysis of customer behavior in traditional and electronic banking
Hosseini, Maryam
;
Abdolvand, Neda
;
Harandi, Saeedeh Rajaee
- In:
Digital business
2
(
2022
)
2
,
pp. 1-10
using the
RFM
model
- recency, frequency, and monetary. The CRISP-DM methodology was used to extract knowledge from customer …
Persistent link: https://www.econbiz.de/10013477487
Saved in:
3
The
RFM
model
analysis for VIP customer : a case study of Golf clothing brand
Chou, Tung-Hsiang
;
Chang, Shu Chen
- In:
International journal of knowledge management : IJKM ; …
18
(
2022
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014307037
Saved in:
4
Estimating travellers' value when purchasing auxiliary services in the airline industry based on the
RFM
model
Chen, Yanhong
;
Liu, Luning
;
Dequan, Zheng
;
Li, Bin
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014364543
Saved in:
5
The impact of customer clubs on lifetime value of banking customers
Arjmand, Mohaddese
;
Abdolvand, Neda
;
Harandi, Saeedeh Rajaei
- In:
International journal of electronic customer …
14
(
2023
)
1
,
pp. 42-60
Persistent link: https://www.econbiz.de/10014309498
Saved in:
6
Customer churn prediction for commercial banks using customer-value-weighted machine learning models
Wu, Zongxiao
;
Li, Zhiyong
- In:
The journal of credit risk : published quarterly by …
17
(
2021
)
4
,
pp. 15-42
Persistent link: https://www.econbiz.de/10013185682
Saved in:
7
Evaluation of passenger satisfaction with service quality : a consecutive method applied to the airline industry
Tahanisaz, Sahar
;
Shokuhyar, Sajjad
- In:
Journal of air transport management
83
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012170253
Saved in:
8
Research on the influence of after-sales service quality factors on customer satisfaction
Shokouhyar, Sajjad
;
Shokoohyar, Sina
;
Safari, Sepehr
- In:
Journal of retailing and consumer services
56
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012389985
Saved in:
9
A fuzzy ANP based weighted
RFM
model
for customer segmentation in auto insurance sector
Ravasan, Ahad Zare
;
Mansouri, Taha
- In:
International journal of information systems in the …
7
(
2015
)
2
,
pp. 71-86
Persistent link: https://www.econbiz.de/10010490829
Saved in:
10
A preliminary study of Fintech industry : a two-stage clustering analysis for customer segmentation in the B2B setting
Sheikh, Alireza
;
Ghanbarpour, Tohid
;
Gholamiangonabadi, …
- In:
Journal of business-to-business marketing
26
(
2019
)
2
,
pp. 197-207
Persistent link: https://www.econbiz.de/10012196288
Saved in:
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