Search Results - subject:"Sales."

The impact of in-store sales personnel's altruistic behaviors on store image : a cross-category study in Japan

Nakamori, Takafumi; Newell, Stephen J.; Han, Bernard T.; … - In: The international review of retail, distribution and … 34 (2024) 1, pp. 33-51

Persistent link: https://www.econbiz.de/10014558990

Salespeople's psychological antecedents of sales force automation adoption and use in the industrial healthcare setting

Younes, Kohail - In: International journal of electronic marketing and … 15 (2024) 2, pp. 203-222

Persistent link: https://www.econbiz.de/10015063938

Toward digital service-sales ambidexterity in industrial firms : a microfoundations perspective

Classen, Moritz - 2022

Persistent link: https://www.econbiz.de/10013348897

Developing a digital maturity model for the sales processes of industrial projects

Voß, Marleen; Jaspert, David; Ahlfeld, Christian; … - In: Journal of personal selling & sales management : JPSSM 44 (2024) 1, pp. 7-28

Persistent link: https://www.econbiz.de/10014515160

B2B service sales on a digital multi-sided platform : transformation from value chains to value networks

Heikinheimo, Minna; Hautamäki, Pia; Julkunen, Saara; … - In: Industrial marketing management : the international … 116 (2024), pp. 26-39

Persistent link: https://www.econbiz.de/10014456183

The impact of website performance on business sales

Ikášová, Tereza; Klepek, Martin - In: Financial internet quarterly 20 (2024) 1, pp. 81-91

potential of website performance as a driver of increased visitor traffic and daily menu sales. We conducted a two-month field … experiment in which we measured morning website visits and daily lunch menu sales for a restaurant with a slower website and one …

Persistent link: https://www.econbiz.de/10014496629

Impact of sales promotion on consumer buying behavior in the apparel industry

Mishra, Manish; Kushwaha, Rohit; Gupta, Nimit - In: Cogent business & management 11 (2024) 1, pp. 1-15

Sales promotion is a common marketing approach used in the clothing industry to attract customers and increase sales …, resulting in the effect of sales promotions on consumer purchasing behavior. Discounts, coupons, flash sales, and loyalty … bonuses are all forms of sales promotions. Advertising and marketing of a product increase its reach to more people. The …

Persistent link: https://www.econbiz.de/10014530242

Are humorous frontline employees hotels' secret weapons? : investigating when and why employee sense of humor promotes service performance

Liu, Xinyu; Wu, Long-Zeng; Ye, Yijiao; Kwan, Ho Kwong - In: International journal of hospitality management 118 (2024), pp. 1-10

Persistent link: https://www.econbiz.de/10015069325

Leveraging B2B field service technicians as a "second sales force" : how service situations affect selling activity and success

Berkmann, Manuel; Eisenbeiß, Maik; Reinartz, Werner J.; … - In: Journal of the Academy of Marketing Science 52 (2024) 3, pp. 736-761

Persistent link: https://www.econbiz.de/10015047946

Human vs. automated sales agents : how and why customer responses shift across sales stages

Adam, Martin; Roethke, Konstantin; Benlian, Alexander - In: Information systems research : ISR 34 (2023) 3, pp. 1148-1168

Persistent link: https://www.econbiz.de/10014384219