Harsandaldeep Kaur; Kaur, Parmeet - In: Global business and finance review 29 (2024) 5, pp. 1-13
, insecurity and forced usage, to understand consumer adoption behavior towards self-service technology. The present study also … self-service technology. Design/methodology/approach: In this study, a quantitative research approach was employed. We … tested the research hypotheses using survey data collected from 249 users of self-service technology in the airline sector …