Teo, Siew Chein; Liew, Tze Wei; Lim, Hong Yik - In: Cogent business & management 11 (2024) 1, pp. 1-18
insignificant predictor, while health aspects, food quality, service quality, and price value significantly influenced customer … effects of perceived ease of use and service quality on continuance intention. The framework provides a more robust … explanation for females, with service quality being their primary focus, while males prioritize price values. These findings offer …