Demoulin, Nathalie T. M.; Djelassi, Souad - In: International Journal of Retail & Distribution Management 44 (2016) 5, pp. 540-559
that: first, in addition to previous usage behaviour (i.e. usage frequency), situational factors (time pressure, basket … the actual usage of SSTs in a specific context, as well as the situational factors that influence the choice of SSTs over …