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Co-creating affective atmospheres in retail experience

Joy, Annamma; Wang, Jeff Jianfeng; Orazi, Davide C.; … - In: Journal of retailing 99 (2023) 2, pp. 297-317

Persistent link: https://www.econbiz.de/10014322019

Store-wide shelf-space allocation with ripple effects driving traffic

Flamand, Tülay; Ghoniem, Ahmed; Maddah, Bacel - In: Operations research 71 (2023) 4, pp. 1073-1092

Persistent link: https://www.econbiz.de/10014338044

Goal congruence and shopping motivation influence for in-store mobile app

Casteran, Gauthier; Acquatella, François; Jolivet, Vincent - In: International journal of retail and distribution management 51 (2023) 11, pp. 1533-1551

Persistent link: https://www.econbiz.de/10014484105

Understanding consumers in-store behavior : the dual role of episode-specific motive adjustment and motive selection

Mukhopadhyay, Soumya; Vijayalakshmi, Akshaya; Jain, … - In: Journal of retailing 99 (2023) 3, pp. 460-479

Persistent link: https://www.econbiz.de/10014461665

Manufacturer's quality improvement and retailer's In-store service in the presence of customer returns

Guo, Xiongfei; Chen, Jing - In: Transportation research / E : an international journal 177 (2023), pp. 1-22

Persistent link: https://www.econbiz.de/10014419329

Identifying and examining the role of pop-up store design : a mixed-methods study

Ye, Yuchen; Yang, Yikai; Huang, Qi - In: Journal of retailing and consumer services 75 (2023), pp. 1-13

Persistent link: https://www.econbiz.de/10014372601

The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion

Grewal, Dhruv; Ahlbom, Carl-Philip; Noble, Stephanie M.; … - In: Journal of marketing research 60 (2023) 6, pp. 1071-1094

Persistent link: https://www.econbiz.de/10014427276

Virtual-Reality : Akzeptanz und Auswirkungen von immersiven Produktpräsentationen am Beispiel von Erfahrungsgütern

Israel, Kai - 2023 - 1. Auflage

Persistent link: https://www.econbiz.de/10014381831

Attractiveness factors in retail category space location-allocation problem

Babaee, Sara; Araghi, Mojtaba; Castillo, Ignacio; … - In: International journal of production research 61 (2023) 16, pp. 5566-5584

Persistent link: https://www.econbiz.de/10014382330

The manufacturer's encroachment strategy in the presence of the retailer's in-store service

Xing, Wan; Chen, Jing; Chen, Bintong - In: International journal of production research 61 (2023) 21, pp. 7263-7280

Persistent link: https://www.econbiz.de/10014383353

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