Search Results - subject:"Typography"

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Typography talks : influencing vintage anemoia and product safety perceptions with vintage typography

Kulczynski, Alicia; Hook, Margurite - In: Journal of marketing 88 (2024) 4, pp. 129-153

Persistent link: https://www.econbiz.de/10014582938

The influence of visual identity elements on the creation of a footwear brand in ghana

Kwarteng-Amaniampong, Emmanuel; Tait, Madéle; … - In: African journal of business & economic research : AJBER 19 (2024) 1, pp. 221-242

Persistent link: https://www.econbiz.de/10015044960

Generative AI in higher education and beyond

Hashmi, Nada; Bal, Anjali S. - In: Business horizons 67 (2024) 5, pp. 607-614

Persistent link: https://www.econbiz.de/10015095186

A sound brand identity design : the interplay between sound symbolism and typography on brand attitude and memory

Jun, Yesel; Lee, Hyunju - In: Journal of retailing and consumer services 64 (2022), pp. 1-10

Persistent link: https://www.econbiz.de/10013209467

Semiotic Landscape in Cyprus: Verbo-Cultural Palimpsests as Visual Communication Strategy in Private (Shop) Signs in Limassol

Kourdis, Evangelos; Papadima, Aspasia - In: International Journal of Semiotics and Visual Rhetoric … 2 (2018) 2, pp. 1-22

The scope of this article is the semiotic study of the verbal, visual and spatial discourses as they are depicted on commercial signs in the city of Limassol, Cyprus that use modified verbal signs and verbo-cultural palimpsests for the purpose of commercial communication. It is widely believed...

Persistent link: https://www.econbiz.de/10012048227