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Search: subject:"Value proposition"
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Value proposition
117
Value creation
107
Betriebliche Wertschöpfung
104
Business model
82
Geschäftsmodell
71
value proposition
69
Innovation
65
Customer value
50
Kundenwert
50
Innovation management
48
Innovationsmanagement
48
Beziehungsmarketing
31
Relationship marketing
31
Business start-up
23
Strategic management
23
Strategisches Management
23
Unternehmensgründung
23
Digitalisierung
20
Consumer behaviour
18
Digitization
18
Konsumentenverhalten
18
Customer value proposition
17
Sustainability
17
Customer integration
16
Nachhaltigkeit
16
Service-Dominant Logic
16
business model
16
Kundenintegration
15
Service-dominant logic
15
Brand management
14
Markenführung
14
Marketing management
14
Marketingmanagement
14
Value Proposition
14
Nachhaltige Entwicklung
13
Sustainable development
13
B-to-B-Marketing
12
Business model innovation
12
Business-to-business marketing
12
E-commerce
12
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Undetermined
182
Free
79
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Article
278
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22
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1
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205
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14
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13
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9
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6
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English
268
Undetermined
21
German
8
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3
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Frow, Pennie
6
Payne, Adrian
6
Keränen, Joona
5
Čirjevskis, Andrejs
4
Clauß, Thomas
3
Demeester, Piet
3
Eggert, Andreas
3
Gassmann, Oliver
3
Grace, Paul
3
Isomura, Kazuhito
3
Leroi-Werelds, Sara
3
Lobillo, Felicia
3
Mattila, Malla
3
Plé, Loïc
3
Seeholzer, Veronika
3
Sindakis, Stavros
3
Smirnov, Mikhail
3
Taylor, Steve
3
Van Ooteghem, Jan
3
Walter, Christian
3
Yrjölä, Mika
3
Aguilera Zambra, Mauricio Israel
2
Allen, Graeme Joseph
2
Baliga, Ram
2
Ballantyne, David
2
Bhattacharjya, Jyotirmoyee
2
Binsaif, Ahmed
2
Boukrami, Elias
2
Bähr, Karolina
2
Cabana Villca, Segundo Ricardo
2
Carayannis, Elias
2
Crecente Romero, Fernando Javier
2
Dean, Alison
2
Dinçer, Hasan
2
Doligalski, Tymoteusz
2
Elgeti, Laura
2
Estiri, Mehrdad
2
Fliaster, Alexander
2
García Pérez, Carmelo
2
Ghobadian, Abby
2
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ESSEC Business School
1
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1
ISM University of Management and Economics
1
International European Forum on Innovation and System Dynamics in Food Networks
1
International Telecommunications Society (ITS)
1
Université Paris-Dauphine (Paris IX)
1
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
1
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Industrial marketing management : the international journal for industrial and high-tech firms
22
Business horizons
8
Journal of business research : JBR
8
Strategic Direction
8
IEEE transactions on engineering management : EM
4
Journal of business models : JOBM
4
Journal of open innovation : technology, market, and complexity
4
Strategy & Leadership
4
Technological forecasting & social change : an international journal
4
International journal of entrepreneurship and innovation management : IJEIM
3
Journal of Open Innovation: Technology, Market, and Complexity
3
Journal of Service Management
3
Journal of service management
3
AMS review : official publication of the Academy of Marketing Science
2
Administrative Sciences
2
Administrative Sciences : open access journal
2
Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
2
Business strategy and the environment
2
Digitalisierung : Fallstudien, Tools und Erkenntnisse für das digitale Zeitalter
2
International Journal of Bank Marketing
2
International Journal of Islamic and Middle Eastern Finance and Management
2
International Journal of Revenue Management
2
International journal of entrepreneurship and innovation management
2
International journal of innovation & sustainable development : IJISD
2
International journal of innovation management
2
International journal of services and operations management
2
Journal of Business Strategy
2
Journal of Innovation and Entrepreneurship
2
Journal of business ethics : JOBE
2
Journal of business strategy
2
Journal of business-to-business marketing
2
Journal of engineering and technology management : JET-M
2
Journal of global fashion marketing : JGfM
2
Journal of innovation and entrepreneurship : JIE
2
Journal of service theory and practice : JSTP
2
Journal of strategy and management
2
Journal of the Academy of Marketing Science
2
Marketing theory
2
Research policy : policy, management and economic studies of science, technology and innovation
2
Service Science
2
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Source
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ECONIS (ZBW)
226
Other ZBW resources
33
RePEc
24
EconStor
16
BASE
2
Showing
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31
Impact of employer
value
proposition
and social media use on the intention to apply for a job in the IT industry of Cietnam
Quoc Trung Pham
;
Duy Anh Vo
- In:
The South East Asian journal of management
16
(
2022
)
2
,
pp. 1-25
Persistent link: https://www.econbiz.de/10014261265
Saved in:
32
The value creation failure of grocery retailers’ last-mile
value
proposition
: a sustainable business model perspective
Lagin, Madelen
;
Håkansson, Johan
;
Olsmats, Carl
; …
- In:
Cleaner and responsible consumption
7
(
2022
),
pp. 1-9
discrepancy in the grocery LML's SBM depends on the perceived
value
proposition
of the product bundle and service solution payoff. …
Persistent link: https://www.econbiz.de/10014230407
Saved in:
33
An empirical investigation of the higher educational institutions' attractiveness as an employer
Prakash, Chand
;
Yadav, Ritu
;
Singh, Amardeep
;
Aarti
- In:
South Asian journal of human resources management
9
(
2022
)
1
,
pp. 130-148
Persistent link: https://www.econbiz.de/10014580137
Saved in:
34
Communicating customer
value
proposition
in the French pharmaceutical industry : the case of OTC drugs
Castellano, Sylvaine
;
Khelladi, Insaf
;
Mejri, Chiraz Aouina
- In:
The journal of business & industrial marketing
37
(
2022
)
8
,
pp. 1675-1687
Persistent link: https://www.econbiz.de/10013401901
Saved in:
35
Complacency leading to reduced competitive intensity in the Indian information technology services sector resulting in diminished market opportunity
Jois, Achutha
;
Chakrabarti, Somnath
- In:
Global business review
25
(
2024
)
1
,
pp. 7-21
Persistent link: https://www.econbiz.de/10014634141
Saved in:
36
An emprical examination of customer
value
proposition
implementation
Grimes-Rose, Marsha
;
Zboja, James J.
;
Laird, Mary Dana
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 15-26
Persistent link: https://www.econbiz.de/10014555667
Saved in:
37
The impact of crisis on interecosystemic innovation : dynamics of Enel's hydrogen ecosystem
Nylund, Petra A.
;
Brem, Alexander
;
Chaudhary, Parul
; …
- In:
International journal of innovation management : IJIM
28
(
2024
)
1/2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014576949
Saved in:
38
Selling and monetizing data in B2B markets : four data-driven value propositions
Ritala, Paavo
;
Keränen, Joona
;
Fishburn, Jessica
; …
- In:
Technovation : an international journal of technical …
130
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014492072
Saved in:
39
Strategic management accounting revisited : building on insights from the business model field
Roslender, Robin
;
Hart, Susan
;
Nielsen, Christian
- In:
Journal of accounting & organizational change : JAOC
20
(
2024
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10014496353
Saved in:
40
Innovative value propositions in the fashion metaverse
Russo, Stefano Paolo
;
Mele, Cristina
;
Russo Spena, Tiziana
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 39-61
Persistent link: https://www.econbiz.de/10014529914
Saved in:
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